Thailand Dog Food Market Report: Trends, Growth and Forecast (2026-2032)

By Product (Wet Dog Food, Dry Dog Food, Treats and Mixers), By Nature (Organic, Monoprotein, Conventional), By Ingredient (Animal Derivatives, Plant Derivatives), By Pet Type (Kitten/Pup, Adult, Senior), By Pricing (Economy, Mid-Priced, Premium), By Packaging (Pouches, Bags, Folding Cartons, Tubs & Cups, Can, Bottles & Jars), By Sales Channel (Retail Channels, Non-Retail Channels)


  • Food & Beverage
  • Dec 2025
  • VI0270
  • 121
  • Pdf PPt XLS
Thailand Dog Food Market Report: Trends, Growth and Forecast (2026-2032)

Thailand Dog Food Market Statistics and Insights, 2026

  1. Market Size Statistics
    1. Dog Food in Thailand is estimated at $ 1.03 Billion.
    2. The market size is expected to grow to $ 1.84 Billion by 2032.
    3. Market to register a CAGR of around 8.64% during 2026-32.
  2. Product Shares
    1. Dry Dog Food grabbed market share of 70%.
    2. Dry Dog Food to witness a volume CAGR of around 5.03%.
  3. Competition
    1. More than 20 companies are actively engaged in producing Dog Food in Thailand.
    2. Top 5 companies acquired 45% of the market share.
    3. Hill's Pet Nutrition Inc, Ek-Chai Distribution System Co Ltd, I-Tail Corp PCL, Perfect Companion Co Ltd, Mars Thailand Inc etc., are few of the top companies.
  4. Sales Channel
    1. Retail Channels grabbed 85% of the market.

Thailand Dog Food Market Outlook

The Thailand dog food market is anticipated to increase steadily between 2025 and 2030 due to an increasing dog population and rising pet ownership, particularly in urban areas. Increasing numbers of people are opting for dogs as pets, and urban communities are becoming more dog-friendly with numerous locations accommodating dogs. Consequently, pet owners are moving towards prepared dog food and treats instead of consuming table scraps, with a view towards maintaining their pets' health and well-being.

Middle-range dry and wet dog food will remain the market leader, attracting price-sensitive consumers. Premium dog food, however, will expand more, as owners increasingly seek high-quality products with particular health benefits. Premium brands offering personalised products for various breeds, ages, and needs are becoming more popular. This behavior of involving dogs as members of the family urges the owners to spend more on their pets' diet despite increasing living expenses.

Pet stores, superstores, and online channels will continue to be prime locations for purchasing dog food. Pet stores and superstores provide a good variety of offerings and expert advice, so they are crucial for the mid-tier and premium segments. On the other hand, e-commerce is expanding quickly because of affordable offers, convenience, and availability of a wider assortment of brands, including new ones. Such a channel will continue to increase its size as more people shop online.

There will be more competition between premium and mid-priced brands, compelling manufacturers to enhance the quality of products while making prices more reasonable. Trends like raw feeding ideas, alternative proteins, and functional claims will drive the market. The dog food market in Thailand as a whole is poised for dynamic expansion with more opportunities for owners to get the best for their pets.

Thailand Dog Food Market Competative Analysis

Thailand Dog Food Market Growth Driver

The consistent rise in the number of dogs fuels the development of the dog food market. Most young households opt to have dogs rather than children because of the expensive lifestyle and lack of security. In addition, cities such as shopping malls, restaurants, and hotels are becoming increasingly dog-friendly, which makes more individuals bring their dogs into cities.

Dogs are increasingly considered family members, and owners are paying closer attention to what their pets are eating and how they are feeling. This close relationship prompts many to opt for prepared dog food instead of the old way of feeding. These shifts in pet ownership and behavior stimulate a great and continuing demand for good dog food.

Thailand Dog Food Market Trend

The pet humanisation trend is also evident from the increasing popularity of dog mixers and treats. Thailand dog owners increasingly prefer a large array of products ranging from basic treats employed to mark good behavior and aid training to more sophisticated ones. Such value-added products typically encompass functional benefits such as enhancing dental health, calming properties, and digestion support.

As the attachment between owners and their pet dogs strengthens, individuals become more willing to pay more for these treats. This strong attachment leads them to spend on products not just for rewarding but also for the dog's overall health. This widening line of canine treats is a reflection of this change, demonstrating how pet grooming is becoming more individualized and considerate.

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Report Coverage Details
Market Forecast 2026-32
USD Value 2025 $ 1.03 Billion
USD Value 2032 $ 1.84 Billion
CAGR 2026-2032 8.64%
Largest Category Dry Dog Food segment leads with 70% market share
Top Drivers Growing Pet Ownership and Changing Lifestyles Fuel Demand
Top Trends Rising Traction Towards Dog Treats and Functional Mixers
Key Players Hill's Pet Nutrition Inc, Ek-Chai Distribution System Co Ltd, I-Tail Corp PCL, Perfect Companion Co Ltd, Mars Thailand Inc, Betagro Agro Group PCL, Royal Canin (Thailand) Co Ltd, International Pet Food Co Ltd, Bluefalo Petcare Co Ltd, Asian Alliance International PCL and Others.
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Thailand Dog Food Market Segmentation Analysis

Thailand Dog Food Market Segment

By Sales Channel

  • Retail Channels
  • Non-Retail Channels

The most dominant segment under the sales channels in the Thailand dog food market is retail channels. Hypermarkets, pet stores, and supermarkets are forecast to be the dominant distribution channels during the forecast period. Hypermarkets enjoy the advantage of convenience, with dog owners purchasing dog food as part of their weekly shopping. Meanwhile, pet stores and hypermarkets are growing, with new chains opening up throughout Thailand to serve increasing demand from increasing pet ownership. Supermarkets also offer additional services such as in-store veterinary clinics and pet grooming to draw in more customers.

Retail e-commerce is likely to be among the most dynamic channels in 2025-30. Competition between global brands, homegrown businesses, and new players fuels growth in the segment. New entrants are provided with a cost-effective means of entry into the market by e-commerce sites, through which they can immediately access dog owners. From a buyer's perspective, these websites ensure that shoppers are apprised of new releases and offers, rendering online purchases very popular.

Top Companies in Thailand Dog Food Market

The top companies operating in the market include Hill's Pet Nutrition Inc, Ek-Chai Distribution System Co Ltd, I-Tail Corp PCL, Perfect Companion Co Ltd, Mars Thailand Inc, Betagro Agro Group PCL, Royal Canin (Thailand) Co Ltd, International Pet Food Co Ltd, Bluefalo Petcare Co Ltd, Asian Alliance International PCL, etc., are the top players operating in the Thailand Dog Food Market.

Frequently Asked Questions

   A. Thailand Dog Food Market is anticipated to register a CAGR of approximately 8.64% during the forecast period.

   A. Market size of Thailand Dog Food Market in 2025 was valued at around USD 1.03 Billion.

   A. Growing Pet Ownership and Changing Lifestyles Fuel Demand is a key factor driving the growth of the Dog Food in Thailand.

   A. Dry Dog Food held the largest market share by value in Thailand Dog Food Market in 2025.

   A. Rising Traction Towards Dog Treats and Functional Mixers stands out as a prominent trend boosting the growth of the Thailand Dog Food Market.

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1.      Market Segmentation

1.1.   Research Scope

1.2.   Research Methodology

1.3.   Definitions and Assumptions

2.      Executive Summary

3.      Thailand Dog Food Market Policies, Regulations, and Standards

4.      Thailand Dog Food Market Dynamics

4.1.   Growth Factors

4.2.   Challenges

4.3.   Trends

4.4.   Opportunities

5.      Thailand Dog Food Market Statistics, 2022-2032F

5.1.   Market Size & Growth Outlook

5.1.1.By Revenues in US$ Million

5.1.2.By Quantity Sold in Kilo Tons

5.2.   Market Segmentation & Growth Outlook

5.2.1.By Product

5.2.1.1.   Wet Dog Food- Market Insights and Forecast 2022-2032, USD Million

5.2.1.2.   Dry Dog Food- Market Insights and Forecast 2022-2032, USD Million

5.2.1.3.   Treats and Mixers- Market Insights and Forecast 2022-2032, USD Million

5.2.2.By Nature

5.2.2.1.   Organic- Market Insights and Forecast 2022-2032, USD Million

5.2.2.2.   Monoprotein- Market Insights and Forecast 2022-2032, USD Million

5.2.2.3.   Conventional- Market Insights and Forecast 2022-2032, USD Million

5.2.3.By Ingredient

5.2.3.1.   Animal Derivatives- Market Insights and Forecast 2022-2032, USD Million

5.2.3.2.   Plant Derivatives- Market Insights and Forecast 2022-2032, USD Million

5.2.4.By Pet Type

5.2.4.1.   Kitten/Pup- Market Insights and Forecast 2022-2032, USD Million

5.2.4.2.   Adult- Market Insights and Forecast 2022-2032, USD Million

5.2.4.3.   Senior- Market Insights and Forecast 2022-2032, USD Million

5.2.5.By Pricing

5.2.5.1.   Economy- Market Insights and Forecast 2022-2032, USD Million

5.2.5.2.   Mid-Priced- Market Insights and Forecast 2022-2032, USD Million

5.2.5.3.   Premium- Market Insights and Forecast 2022-2032, USD Million

5.2.6.By Packaging

5.2.6.1.   Pouches- Market Insights and Forecast 2022-2032, USD Million

5.2.6.2.   Bags- Market Insights and Forecast 2022-2032, USD Million

5.2.6.3.   Folding Cartons- Market Insights and Forecast 2022-2032, USD Million

5.2.6.4.   Tubs & Cups- Market Insights and Forecast 2022-2032, USD Million

5.2.6.5.   Can- Market Insights and Forecast 2022-2032, USD Million

5.2.6.6.   Bottles & Jars- Market Insights and Forecast 2022-2032, USD Million

5.2.7.By Sales Channel

5.2.7.1.   Retail Channels- Market Insights and Forecast 2022-2032, USD Million

5.2.7.1.1.    Retail Offline- Market Insights and Forecast 2022-2032, USD Million

5.2.7.1.2.    Retail Online- Market Insights and Forecast 2022-2032, USD Million

5.2.7.2.   Non-Retail Channels- Market Insights and Forecast 2022-2032, USD Million

5.2.7.2.1.    Veterinary Clinics- Market Insights and Forecast 2022-2032, USD Million

5.2.8.By Competitors

5.2.8.1.   Competition Characteristics

5.2.8.2.   Market Share & Analysis

6.      Thailand Wet Dog Food Market Statistics, 2022-2032F

6.1.   Market Size & Growth Outlook

6.1.1.By Revenues in US$ Million

6.1.2.By Quantity Sold in Kilo Tons

6.2.   Market Segmentation & Growth Outlook

6.2.1.By Nature- Market Insights and Forecast 2022-2032, USD Million

6.2.2.By Ingredient- Market Insights and Forecast 2022-2032, USD Million

6.2.3.By Pet Type- Market Insights and Forecast 2022-2032, USD Million

6.2.4.By Pricing- Market Insights and Forecast 2022-2032, USD Million

6.2.5.By Packaging- Market Insights and Forecast 2022-2032, USD Million

6.2.6.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million

7.      Thailand Dry Dog Food Market Statistics, 2022-2032F

7.1.   Market Size & Growth Outlook

7.1.1.By Revenues in US$ Million

7.1.2.By Quantity Sold in Kilo Tons

7.2.   Market Segmentation & Growth Outlook

7.2.1.By Nature- Market Insights and Forecast 2022-2032, USD Million

7.2.2.By Ingredient- Market Insights and Forecast 2022-2032, USD Million

7.2.3.By Pet Type- Market Insights and Forecast 2022-2032, USD Million

7.2.4.By Pricing- Market Insights and Forecast 2022-2032, USD Million

7.2.5.By Packaging- Market Insights and Forecast 2022-2032, USD Million

7.2.6.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million

8.      Thailand Treats and Mixers Dog Food Market Statistics, 2022-2032F

8.1.   Market Size & Growth Outlook

8.1.1.By Revenues in US$ Million

8.1.2.By Quantity Sold in Kilo Tons

8.2.   Market Segmentation & Growth Outlook

8.2.1.By Nature- Market Insights and Forecast 2022-2032, USD Million

8.2.2.By Ingredient- Market Insights and Forecast 2022-2032, USD Million

8.2.3.By Pet Type- Market Insights and Forecast 2022-2032, USD Million

8.2.4.By Pricing- Market Insights and Forecast 2022-2032, USD Million

8.2.5.By Packaging- Market Insights and Forecast 2022-2032, USD Million

8.2.6.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million

9.      Competitive Outlook

9.1.   Company Profiles

9.1.1.Perfect Companion Co Ltd

9.1.1.1.   Business Description

9.1.1.2.   Product Portfolio

9.1.1.3.   Collaborations & Alliances

9.1.1.4.   Recent Developments

9.1.1.5.   Financial Details

9.1.1.6.   Others

9.1.2.Mars Thailand Inc

9.1.2.1.   Business Description

9.1.2.2.   Product Portfolio

9.1.2.3.   Collaborations & Alliances

9.1.2.4.   Recent Developments

9.1.2.5.   Financial Details

9.1.2.6.   Others

9.1.3.Betagro Agro Group PCL

9.1.3.1.   Business Description

9.1.3.2.   Product Portfolio

9.1.3.3.   Collaborations & Alliances

9.1.3.4.   Recent Developments

9.1.3.5.   Financial Details

9.1.3.6.   Others

9.1.4.Royal Canin (Thailand) Co Ltd

9.1.4.1.   Business Description

9.1.4.2.   Product Portfolio

9.1.4.3.   Collaborations & Alliances

9.1.4.4.   Recent Developments

9.1.4.5.   Financial Details

9.1.4.6.   Others

9.1.5.International Pet Food Co Ltd

9.1.5.1.   Business Description

9.1.5.2.   Product Portfolio

9.1.5.3.   Collaborations & Alliances

9.1.5.4.   Recent Developments

9.1.5.5.   Financial Details

9.1.5.6.   Others

9.1.6.Hill's Pet Nutrition Inc

9.1.6.1.   Business Description

9.1.6.2.   Product Portfolio

9.1.6.3.   Collaborations & Alliances

9.1.6.4.   Recent Developments

9.1.6.5.   Financial Details

9.1.6.6.   Others

9.1.7.Ek-Chai Distribution System Co Ltd

9.1.7.1.   Business Description

9.1.7.2.   Product Portfolio

9.1.7.3.   Collaborations & Alliances

9.1.7.4.   Recent Developments

9.1.7.5.   Financial Details

9.1.7.6.   Others

9.1.8.I-Tail Corp PCL

9.1.8.1.   Business Description

9.1.8.2.   Product Portfolio

9.1.8.3.   Collaborations & Alliances

9.1.8.4.   Recent Developments

9.1.8.5.   Financial Details

9.1.8.6.   Others

9.1.9.Bluefalo Petcare Co Ltd

9.1.9.1.   Business Description

9.1.9.2.   Product Portfolio

9.1.9.3.   Collaborations & Alliances

9.1.9.4.   Recent Developments

9.1.9.5.   Financial Details

9.1.9.6.   Others

9.1.10.   Asian Alliance International PCL

9.1.10.1.    Business Description

9.1.10.2.    Product Portfolio

9.1.10.3.    Collaborations & Alliances

9.1.10.4.    Recent Developments

9.1.10.5.    Financial Details

9.1.10.6.    Others

10.  Disclaimer

Segment Sub-Segment
By Product
  • Wet Dog Food
  • Dry Dog Food
  • Treats and Mixers
By Nature
  • Organic
  • Monoprotein
  • Conventional
By Ingredient
  • Animal Derivatives
  • Plant Derivatives
By Pet Type
  • Kitten/Pup
  • Adult
  • Senior
By Pricing
  • Economy
  • Mid-Priced
  • Premium
By Packaging
  • Pouches
  • Bags
  • Folding Cartons
  • Tubs & Cups
  • Can
  • Bottles & Jars
By Sales Channel
  • Retail Channels
  • Non-Retail Channels

Research Methodology

This study followed a structured approach comprising four key phases to assess the size and scope of the electro-oxidation market. The process began with thorough secondary research to collect data on the target market, related markets, and broader industry context. These findings, along with preliminary assumptions and estimates, were then validated through extensive primary research involving industry experts from across the value chain. To calculate the overall market size, both top-down and bottom-up methodologies were employed. Finally, market segmentation and data triangulation techniques were applied to refine and validate segment-level estimations.

Secondary Research

The secondary research phase involved gathering data from a wide range of credible and published sources. This step helped in identifying industry trends, defining market segmentation, and understanding the market landscape and value chain.

Sources consulted during this phase included:

  • Company annual reports, investor presentations, and press releases
  • Industry white papers and certified publications
  • Trade directories and market-recognized databases
  • Articles from authoritative authors and reputable journals
  • Gold and silver standard websites

Secondary research was critical in mapping out the industry's value chain and monetary flow, identifying key market segments, understanding regional variations, and tracking significant industry developments.

Other key sources:

  • Financial disclosures
  • Industry associations and trade bodies
  • News outlets and business magazines
  • Academic journals and research studies
  • Paid industry databases

Primary Research

To validate secondary data and gain deeper market insights, primary research was conducted with key stakeholders across both the supply and demand sides of the market.

On the demand side, participants included decision-makers and influencers from end-user industries—such as CIOs, CTOs, and CSOs—who provided first-hand perspectives on market needs, product usage, and future expectations.

On the supply side, interviews were conducted with manufacturers, industry associations, and institutional participants to gather insights into current offerings, product pipelines, and market challenges.

Primary interviews provided critical inputs such as:

  • Market size and revenue data
  • Product and service breakdowns
  • Market forecasts
  • Regional and application-specific trends

Stakeholders consulted included:

  • Leading OEM and solution providers
  • Channel and distribution partners
  • End users across various applications
  • Independent consultants and industry specialists

Market Size Estimation and Data Triangulation

  • Identifying Key Market Participants (Secondary Research)
    • Goal: To identify the major players or companies in the target market. This typically involves using publicly available data sources such as industry reports, market research publications, and financial statements of companies.
    • Tools: Reports from firms like Gartner, Forrester, Euromonitor, Statista, IBISWorld, and others. Public financial statements, news articles, and press releases from top market players.
  • Extracting Earnings of Key Market Participants
    • Goal: To estimate the earnings generated from the product or service being analyzed. This step helps in understanding the revenue potential of each market player in a specific geography.
    • Methods: Earnings data can be gathered from:
      • Publicly available financial reports (for listed companies).
      • Interviews and primary data sources from professionals, such as Directors, VPs, SVPs, etc. This is especially useful for understanding more nuanced, internal data that isn't publicly disclosed.
      • Annual reports and investor presentations of key players.
  • Data Collation and Development of a Relevant Data Model
    • Goal: To collate inputs from both primary and secondary sources into a structured, data-driven model for market estimation. This model will incorporate key market KPIs and any independent variables relevant to the market.
    • Key KPIs: These could include:
      • Market size, growth rate, and demand drivers.
      • Industry-specific metrics like market share, average revenue per customer (ARPC), or average deal size.
      • External variables, such as economic growth rates, inflation rates, or commodity prices, that could affect the market.
    • Data Modeling: Based on this data, the market forecasts are developed for the next 5 years. A combination of trend analysis, scenario modeling, and statistical regression might be used to generate projections.
  • Scenario Analysis
    • Goal: To test different assumptions and validate how sensitive the market is to changes in key variables (e.g., market demand, regulatory changes, technological disruptions).
    • Types of Scenarios:
      • Base Case: Based on current assumptions and historical data.
      • Best-Case Scenario: Assuming favorable market conditions, regulatory environments, and technological advancements.
      • Worst-Case Scenario: Accounting for adverse factors, such as economic downturns, stricter regulations, or unexpected disruptions.

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