South Korea Pet Care Market Report: Trends, Growth and Forecast (2026-2032)
By Product (Pet Food (Dry Food, Wet Food, Treats & Mixers), Pet Products (Cat Litter, Pet Healthcare (Veterinary Diets, Probiotics and Supplements, Tele-health Services)), Services (Veterinary Clinics, Pet Insurance, Boarding, Day-Care, and Training), Grooming and Hygiene (Shampoos and Conditioners, Brushes and Combs, Clippers and Scissors)), By Pet Type (Dog, Cat, Others), By Sales Channel (Retail Offline, Retail E-Commerce, Veterinary Clinics)
- Food & Beverage
- Nov 2025
- VI0374
- 120
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South Korea Pet Care Market Statistics and Insights, 2026
- Market Size Statistics
- Pet Care in South Korea is estimated at $ 2.55 Billion.
- The market size is expected to grow to $ 3.2 Billion by 2032.
- Market to register a CAGR of around 3.3% during 2026-32.
- Product Shares
- Pet Food grabbed market share of 55%.
- Pet Food to witness a volume CAGR of around 2.7%.
- Competition
- More than 20 companies are actively engaged in producing Pet Care in South Korea.
- Top 5 companies acquired 40% of the market share.
- Cargill Agri Purina Inc, Inaba Pet Food Co Ltd, Natural Core Co Ltd, Royal Canin Korea, Wooriwa Co Ltd etc., are few of the top companies.
- Sales Channel
- Retail E-Commerce grabbed 65% of the market.
South Korea Pet Care Market Outlook
The pet care market in South Korea, which currently stands at approximately USD 2.55 billion, is projected to grow steadily and reach almost USD 3.2 billion by 2032. In spite of the recent economic downturn and setbacks, such as the 2024 occurrence that marred consumer confidence in local brands, the business remains resilient. Growth will mainly be driven by the rising cat population, which is outpacing that of dogs, alongside increasing demand for reliable and safe products.
Pet food will be the biggest and most vibrant category, with a volume CAGR growth of approximately 2.7%. End users are emphasizing safe ingredients and reputable brands over ultra-premium positioning, which strengthens mid-range premium and foreign brands as greater market players. Demand for premium and supplements for older pets will also increase, in accordance with South Korea ageing pet population.
The competition will continue to be tough, with more than 20 businesses operating in the market. The market leaders have a combined share of approximately 40%, with Royal Canin leading the pack after its renewed strength as a result of the 2024 food safety issues. Local players like Wooriwa and Daejoo are trying to regain confidence through enhanced quality control and transparency, but foreign brands are likely to gain more directly from consumer sentiment.
From the sales channels perspective, retail Retail E-commerce already constitutes 65% of market value and will keep growing because Coupang and Naver are consolidating their positions. End users increasingly use online channels for price comparison, ease of use, and speed of delivery. Niche vertical platforms are being challenged, but private-label brands and value-focused offerings are likely to have an even more critical role in maintaining online loyalty.
South Korea Pet Care Market Growth Driver
Brand Recognition and Trust Fortifying Market Expansion
Brand recognition and trust are a strong force for the pet care market. End users increasingly want established and reputable brands that guarantee quality and safety, particularly following recent worries about locally sourced food. The strong global manufacturers continue to increase their position through supplying trusted goods that satisfy careful end users' expectations. The emphasis on credibility serves to provide consistent demand, even when homes are more budget-conscious.
Among the top brands, Royal Canin is notable for its consistency in building value share. Its high level of quality and safety gives the brand the loyalty of end users who value honesty in purchasing. The increasing role of credible brands captures the role of reliability and awareness in influencing purchasing behavior, giving the impetus for sustained growth for pet care categories.
South Korea Pet Care Market Opportunity
Regulatory Push for Ethical end usership
The forthcoming Lucy's Law will present a significant chance for the pet care market. The legislation, which bans the sale of pets under six months in pet shops and allows adoptions only from licensed breeders, will transform the adoption market. While it might reduce new adoptions in the initial stages, it will channel End users into more responsible and transparent channels when introducing pets into the family.
This regulatory change will promote greater demand for premium and reputable brands, with the owner more willing to pay extra for safe, superior food and care for ethically adopted animals. Businesses that stake their claims around reliability, animal welfare, and premium products will be in a position to grab this opportunity and solidify their competitive advantage in the long term.
South Korea Pet Care Market Segmentation Analysis
By Sales Channel
- Retail Offline
- Retail E-Commerce
- Veterinary Clinics
The most highly penetrated segment under the sales channel is retail Retail E-commerce, which represented approximately 65% of the pet care market. This channel is now the leading sales driver with robust consumer demand for convenience, competitive value, and rapid delivery. Its market share is likely to grow further during the forecast period as more End users shop online for both necessity and value-driven pet items.
In retail Retail E-commerce, Naver and Coupang lead the field, each with their own advantages. Coupang appeals to convenience-driven End users with next-day or same-day delivery via Rocket Delivery and membership rewards such as free delivery. Naver, in its role as search-based intermediary, entices price-conscious End users by enabling comparisons of products across brands and retailers. In contrast, specialized pet platforms struggle but are trying to win back favor by increasing affordable private-label offerings.
Top Companies in South Korea Pet Care Market
The top companies operating in the market include Cargill Agri Purina Inc, Inaba Pet Food Co Ltd, Natural Core Co Ltd, Royal Canin Korea, Wooriwa Co Ltd, Daejoo Inc, Mars Korea Inc, Harim Pet Food Co Ltd, Hill's Pet Nutrition Inc, Eagle Vet Teck Co Ltd, etc., are the top players operating in the South Korea Pet Care Market.
Frequently Asked Questions
Related Report
1. Market Segmentation
1.1. Research Scope
1.2. Research Methodology
1.3. Definitions and Assumptions
2. Executive Summary
3. South Korea Pet Care Market Policies, Regulations, and Standards
4. South Korea Pet Care Market Dynamics
4.1. Growth Factors
4.2. Challenges
4.3. Trends
4.4. Opportunities
5. South Korea Pet Care Market Statistics, 2022-2032F
5.1. Market Size & Growth Outlook
5.1.1.By Revenues in US$ Million
5.2. Market Segmentation & Growth Outlook
5.2.1.By Product
5.2.1.1. Pet Food- Market Insights and Forecast 2022-2032, USD Million
5.2.1.1.1. Dry Food- Market Insights and Forecast 2022-2032, USD Million
5.2.1.1.2. Wet Food- Market Insights and Forecast 2022-2032, USD Million
5.2.1.1.3. Treats & Mixers- Market Insights and Forecast 2022-2032, USD Million
5.2.1.2. Pet Products- Market Insights and Forecast 2022-2032, USD Million
5.2.1.2.1. Cat Litter- Market Insights and Forecast 2022-2032, USD Million
5.2.1.2.2. Pet Healthcare- Market Insights and Forecast 2022-2032, USD Million
5.2.1.2.2.1. Veterinary Diets- Market Insights and Forecast 2022-2032, USD Million
5.2.1.2.2.2. Probiotics and Supplements- Market Insights and Forecast 2022-2032, USD Million
5.2.1.2.2.3. Tele-health Services- Market Insights and Forecast 2022-2032, USD Million
5.2.1.3. Services- Market Insights and Forecast 2022-2032, USD Million
5.2.1.3.1. Veterinary Clinics- Market Insights and Forecast 2022-2032, USD Million
5.2.1.3.2. Pet Insurance- Market Insights and Forecast 2022-2032, USD Million
5.2.1.3.3. Boarding, Day-Care, and Training- Market Insights and Forecast 2022-2032, USD Million
5.2.1.4. Grooming and Hygiene- Market Insights and Forecast 2022-2032, USD Million
5.2.1.4.1. Shampoos and Conditioners- Market Insights and Forecast 2022-2032, USD Million
5.2.1.4.2. Brushes and Combs- Market Insights and Forecast 2022-2032, USD Million
5.2.1.4.3. Clippers and Scissors- Market Insights and Forecast 2022-2032, USD Million
5.2.2.By Pet Type
5.2.2.1. Dog- Market Insights and Forecast 2022-2032, USD Million
5.2.2.2. Cat- Market Insights and Forecast 2022-2032, USD Million
5.2.2.3. Others- Market Insights and Forecast 2022-2032, USD Million
5.2.3.By Sales Channel
5.2.3.1. Retail Offline- Market Insights and Forecast 2022-2032, USD Million
5.2.3.2. Retail E-Commerce- Market Insights and Forecast 2022-2032, USD Million
5.2.3.3. Veterinary Clinics- Market Insights and Forecast 2022-2032, USD Million
5.2.4.By Competitors
5.2.4.1. Competition Characteristics
5.2.4.2. Market Share & Analysis
6. South Korea Pet Food Market Statistics, 2022-2032F
6.1. Market Size & Growth Outlook
6.1.1.By Revenues in US$ Million
6.1.2.By Quantity Sold in Kilo Tons
6.2. Market Segmentation & Growth Outlook
6.2.1.By Product- Market Insights and Forecast 2022-2032, USD Million
6.2.2.By Pet Type- Market Insights and Forecast 2022-2032, USD Million
6.2.3.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million
7. South Korea Pet Product Market Statistics, 2022-2032F
7.1. Market Size & Growth Outlook
7.1.1.By Revenues in US$ Million
7.2. Market Segmentation & Growth Outlook
7.2.1.By Product- Market Insights and Forecast 2022-2032, USD Million
7.2.2.By Pet Type- Market Insights and Forecast 2022-2032, USD Million
7.2.3.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million
8. South Korea Pet Care Service Market Statistics, 2022-2032F
8.1. Market Size & Growth Outlook
8.1.1.By Revenues in US$ Million
8.2. Market Segmentation & Growth Outlook
8.2.1.By Services- Market Insights and Forecast 2022-2032, USD Million
8.2.2.By Pet Type- Market Insights and Forecast 2022-2032, USD Million
8.2.3.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million
9. South Korea Grooming and Hygiene Pet Care Market Statistics, 2022-2032F
9.1. Market Size & Growth Outlook
9.1.1.By Revenues in US$ Million
9.2. Market Segmentation & Growth Outlook
9.2.1.By Product- Market Insights and Forecast 2022-2032, USD Million
9.2.2.By Pet Type- Market Insights and Forecast 2022-2032, USD Million
9.2.3.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million
10. Competitive Outlook
10.1. Company Profiles
10.1.1. Royal Canin Korea
10.1.1.1. Business Description
10.1.1.2. Product Portfolio
10.1.1.3. Collaborations & Alliances
10.1.1.4. Recent Developments
10.1.1.5. Financial Details
10.1.1.6. Others
10.1.2. Wooriwa Co Ltd
10.1.2.1. Business Description
10.1.2.2. Product Portfolio
10.1.2.3. Collaborations & Alliances
10.1.2.4. Recent Developments
10.1.2.5. Financial Details
10.1.2.6. Others
10.1.3. Daejoo Inc
10.1.3.1. Business Description
10.1.3.2. Product Portfolio
10.1.3.3. Collaborations & Alliances
10.1.3.4. Recent Developments
10.1.3.5. Financial Details
10.1.3.6. Others
10.1.4. Mars Korea Inc
10.1.4.1. Business Description
10.1.4.2. Product Portfolio
10.1.4.3. Collaborations & Alliances
10.1.4.4. Recent Developments
10.1.4.5. Financial Details
10.1.4.6. Others
10.1.5. Harim Pet Food Co Ltd
10.1.5.1. Business Description
10.1.5.2. Product Portfolio
10.1.5.3. Collaborations & Alliances
10.1.5.4. Recent Developments
10.1.5.5. Financial Details
10.1.5.6. Others
10.1.6. Cargill Agri Purina Inc
10.1.6.1. Business Description
10.1.6.2. Product Portfolio
10.1.6.3. Collaborations & Alliances
10.1.6.4. Recent Developments
10.1.6.5. Financial Details
10.1.6.6. Others
10.1.7. Inaba Pet Food Co Ltd
10.1.7.1. Business Description
10.1.7.2. Product Portfolio
10.1.7.3. Collaborations & Alliances
10.1.7.4. Recent Developments
10.1.7.5. Financial Details
10.1.7.6. Others
10.1.8. Natural Core Co Ltd
10.1.8.1. Business Description
10.1.8.2. Product Portfolio
10.1.8.3. Collaborations & Alliances
10.1.8.4. Recent Developments
10.1.8.5. Financial Details
10.1.8.6. Others
10.1.9. Hill's Pet Nutrition Inc
10.1.9.1. Business Description
10.1.9.2. Product Portfolio
10.1.9.3. Collaborations & Alliances
10.1.9.4. Recent Developments
10.1.9.5. Financial Details
10.1.9.6. Others
10.1.10. Eagle Vet Teck Co Ltd
10.1.10.1.Business Description
10.1.10.2.Product Portfolio
10.1.10.3.Collaborations & Alliances
10.1.10.4.Recent Developments
10.1.10.5.Financial Details
10.1.10.6.Others
11. Disclaimer
| Segment | Sub-Segment |
|---|---|
| By Product |
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| By Pet Type |
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| By Sales Channel |
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Research Methodology
This study followed a structured approach comprising four key phases to assess the size and scope of the electro-oxidation market. The process began with thorough secondary research to collect data on the target market, related markets, and broader industry context. These findings, along with preliminary assumptions and estimates, were then validated through extensive primary research involving industry experts from across the value chain. To calculate the overall market size, both top-down and bottom-up methodologies were employed. Finally, market segmentation and data triangulation techniques were applied to refine and validate segment-level estimations.
Secondary Research
The secondary research phase involved gathering data from a wide range of credible and published sources. This step helped in identifying industry trends, defining market segmentation, and understanding the market landscape and value chain.
Sources consulted during this phase included:
- Company annual reports, investor presentations, and press releases
- Industry white papers and certified publications
- Trade directories and market-recognized databases
- Articles from authoritative authors and reputable journals
- Gold and silver standard websites
Secondary research was critical in mapping out the industry's value chain and monetary flow, identifying key market segments, understanding regional variations, and tracking significant industry developments.
Other key sources:
- Financial disclosures
- Industry associations and trade bodies
- News outlets and business magazines
- Academic journals and research studies
- Paid industry databases
Primary Research
To validate secondary data and gain deeper market insights, primary research was conducted with key stakeholders across both the supply and demand sides of the market.
On the demand side, participants included decision-makers and influencers from end-user industries—such as CIOs, CTOs, and CSOs—who provided first-hand perspectives on market needs, product usage, and future expectations.
On the supply side, interviews were conducted with manufacturers, industry associations, and institutional participants to gather insights into current offerings, product pipelines, and market challenges.
Primary interviews provided critical inputs such as:
- Market size and revenue data
- Product and service breakdowns
- Market forecasts
- Regional and application-specific trends
Stakeholders consulted included:
- Leading OEM and solution providers
- Channel and distribution partners
- End users across various applications
- Independent consultants and industry specialists
Market Size Estimation and Data Triangulation
- Identifying Key Market Participants (Secondary Research)
- Goal: To identify the major players or companies in the target market. This typically involves using publicly available data sources such as industry reports, market research publications, and financial statements of companies.
- Tools: Reports from firms like Gartner, Forrester, Euromonitor, Statista, IBISWorld, and others. Public financial statements, news articles, and press releases from top market players.
- Extracting Earnings of Key Market Participants
- Goal: To estimate the earnings generated from the product or service being analyzed. This step helps in understanding the revenue potential of each market player in a specific geography.
- Methods: Earnings data can be gathered from:
- Publicly available financial reports (for listed companies).
- Interviews and primary data sources from professionals, such as Directors, VPs, SVPs, etc. This is especially useful for understanding more nuanced, internal data that isn't publicly disclosed.
- Annual reports and investor presentations of key players.
- Data Collation and Development of a Relevant Data Model
- Goal: To collate inputs from both primary and secondary sources into a structured, data-driven model for market estimation. This model will incorporate key market KPIs and any independent variables relevant to the market.
- Key KPIs: These could include:
- Market size, growth rate, and demand drivers.
- Industry-specific metrics like market share, average revenue per customer (ARPC), or average deal size.
- External variables, such as economic growth rates, inflation rates, or commodity prices, that could affect the market.
- Data Modeling: Based on this data, the market forecasts are developed for the next 5 years. A combination of trend analysis, scenario modeling, and statistical regression might be used to generate projections.
- Scenario Analysis
- Goal: To test different assumptions and validate how sensitive the market is to changes in key variables (e.g., market demand, regulatory changes, technological disruptions).
- Types of Scenarios:
- Base Case: Based on current assumptions and historical data.
- Best-Case Scenario: Assuming favorable market conditions, regulatory environments, and technological advancements.
- Worst-Case Scenario: Accounting for adverse factors, such as economic downturns, stricter regulations, or unexpected disruptions.
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