Netherlands Cat Food Market Report: Trends, Growth and Forecast (2025-2030)
By Product (Wet Cat Food, Dry Cat Food, Treats and Mixers), By Nature (Organic, Conventional), By Ingredient (Animal Derivatives, Plant Derivatives), By Pricing (Economy, Mid-Priced, Premium), By Pet Type (Kitten/Pup, Adult, Senior), By Packaging (Pouches, Bags, Folding cartons, Tubs & Cups, Can, Bottles & jars), By Sales Channel (Retail Channels, Non-Retail Channels)
- Food & Beverage
 - Nov 2025
 - VI0153
 - 113
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Netherlands Cat Food Market Statistics and Insights, 2025
- Market Size Statistics
	
- Cat Food in Netherlands is estimated at $ 775 Million.
 - The market size is expected to grow to $ 975 Million by 2030.
 - Market to register a CAGR of around 3.9% during 2025-30.
 
 - Product Shares
	
- Wet Cat Food grabbed market share of 55%.
 - Wet Cat Food to witness a volume CAGR of around 2.8%.
 
 - Competition
	
- More than 20 companies are actively engaged in producing Cat Food in Netherlands.
 - Top 5 companies acquired 65% of the market share.
 - Jumbo Nederland BV, Vitakraft Nederland BV, Yarrah Organic Pet Food BV, Nestlé Purina Petcare Nederland BV, Mars Nederland BV etc., are few of the top companies.
 
 - Sales Channel
	
- Retail Channels grabbed 95% of the market.
 
 
Netherlands Cat Food Market Outlook
The netherlands cat food market is expected to grow steadily during 2025-2030 with the increasing population of pet cats and the pet humanisation trend. As families regard cats as part of the family, the demand for premium products with natural ingredients, gourmet flavours, and health benefits specific to various breeds, life stages and conditions becomes stronger. This will specifically benefit premium wet cat food, viewed as healthier for hydration and urinary health, and increasingly becoming a daily feeding option as opposed to an occasional treat.
Mid-range and premium wet cat food segments are likely to drive value and volume growth. Owners increasingly perceive these foods as providing superior quality, and the variety of formulas supporting digestion, mobility, and other health considerations enhances their popularity. This trend away from dry and toward wet food is set to continue with increased awareness of cat health requirements and premium products becoming affordable as a result of declining inflation.
Supermarkets will continue to be the primary channel of distribution, but e-commerce will experience the most rapid expansion. Online stores provide convenience, value through bulk buying promotions, and access to more premium and imported brands. With digital behavior becoming more entrenched, specialist and general retailers alike are expanding into online plans to address shifting shopping behavior.
Sustainability will also be at the forefront of product development. Increasingly, cat food brands are launching green options that are made with sustainably sourced meat, insect protein, and algae-based ingredients. Packaging also promises innovation with an intensified move towards recyclable and biodegradable packaging to meet increasing consumer demand for more sustainable options.

Netherlands Cat Food Market Growth Driver
The increasing population of pet cats in the Netherlands and the increasing pet humanisation trend are likely to underpin robust demand for cat food during 2025–2030. With increasingly busy lifestyles and increased living costs, more consumers are likely to opt for cats instead of dogs due to the ease and lower costs associated with caring for cats. This trend continues to grow the overall population of cats, which is strengthening the consumer base.
Concurrently, the owners consider their cat as their family, thus compelling them to purchase higher-quality products. This ranges from high-grade cat food utilizing premium ingredients, gourmet-type recipes, and age-specific, breed-specific, or lifestyle-specific formulas. Consequently, premium wet cat food is expected to record the most rapid growth both in volume and in value, with this category being the primary gainer from owners' increased propensity to pay more.
Netherlands Cat Food Market Trend
Sustainability is increasingly becoming a bigger priority in cat food, along with the same trend as dog food. Environmental-friendly claims in products are increasingly becoming more popular as more Dutch consumers care about the environment. To respond, manufacturers are making ethically sourced meat and insect protein increasingly common in their ingredients.
Interest is also emerging in algae-derived fish substitutes, especially in recipes that emphasize advantages such as Omega-3 for skin, coat, joints, and brain function. Meanwhile, packaging is also gaining focus, with companies looking to minimize single-use plastics and move toward recyclables or biodegradable packaging to aid a more environmentally friendly brand reputation.
| Report Coverage | Details | 
|---|---|
| Market Forecast | 2025-30 | 
| USD Value 2024 | $ 775 Million | 
| USD Value 2030 | $ 975 Million | 
| CAGR 2025-2030 | 3.9% | 
| Largest Category | Wet Cat Food segment leads with 50% market share | 
| Top Drivers | Rising Cat Ownership and Trading-Up Behaviour Driving Growth | 
| Top Trends | Sustainability Becomes a Key Focus for Premium Offerings | 
| Key Players | Jumbo Nederland BV, Vitakraft Nederland BV, Yarrah Organic Pet Food BV, Nestlé Purina Petcare Nederland BV, Mars Nederland BV, Hill's Pet Nutrition BV, Royal Canin Nederland, Albert Heijn BV, AS Watson (Health & Beauty Europe), Prins Petfoods BV and Others. | 
Netherlands Cat Food Market Segmentation Analysis

The largest market segment by product category is wet cat food. Wet cat food is the market leader by value in the Netherlands cat food market in 2025. Wet cat food is also set to exhibit the most dynamic volume growth during the forecast period. This is fueled by increasing consumer awareness among cat owners regarding the advantages of wet food, especially for water intake and maintaining urinary health. Consequently, consumers increasingly see wet food as appropriate for regular feeding, as opposed to being an occasional treat.
Pet owners who primarily or solely consume wet food for their cats tend to opt for premium and mid-range products. The former are opted for because they are thought to be of better quality. Premium cat food ranges also come with breed- and age-related recipes, as well as functional benefits like hairball and weight control, digestive health, and joint care.
Top Companies in Netherlands Cat Food Market
The top companies operating in the market include Jumbo Nederland BV, Vitakraft Nederland BV, Yarrah Organic Pet Food BV, Nestlé Purina Petcare Nederland BV, Mars Nederland BV, Hill's Pet Nutrition BV, Royal Canin Nederland, Albert Heijn BV, AS Watson (Health & Beauty Europe), Prins Petfoods BV, etc., are the top players operating in the Netherlands Cat Food Market.
Frequently Asked Questions
Related Report
1. Market Segmentation
1.1. Research Scope
1.2. Research Methodology
1.3. Definitions and Assumptions
2. Executive Summary
3. Netherlands Cat Food Market Policies, Regulations, and Standards
4. Netherlands Cat Food Market Dynamics
4.1. Growth Factors
4.2. Challenges
4.3. Trends
4.4. Opportunities
5. Netherlands Cat Food Market Statistics, 2020-2030F
5.1. Market Size & Growth Outlook
5.1.1.By Revenues in US$ Million
5.1.2.By Quantity Sold in Kilo Tons
5.2. Market Segmentation & Growth Outlook
5.2.1.By Product
5.2.1.1. Wet Cat Food- Market Insights and Forecast 2020-2030, USD Million
5.2.1.2. Dry Cat Food- Market Insights and Forecast 2020-2030, USD Million
5.2.1.3. Treats and Mixers- Market Insights and Forecast 2020-2030, USD Million
5.2.2.By Nature
5.2.2.1. Organic- Market Insights and Forecast 2020-2030, USD Million
5.2.2.2. Conventional- Market Insights and Forecast 2020-2030, USD Million
5.2.3.By Ingredient
5.2.3.1. Animal Derivatives- Market Insights and Forecast 2020-2030, USD Million
5.2.3.2. Plant Derivatives- Market Insights and Forecast 2020-2030, USD Million
5.2.4.By Pricing
5.2.4.1. Economy- Market Insights and Forecast 2020-2030, USD Million
5.2.4.2. Mid-Priced- Market Insights and Forecast 2020-2030, USD Million
5.2.4.3. Premium- Market Insights and Forecast 2020-2030, USD Million
5.2.5.By Pet Type
5.2.5.1. Kitten/Pup- Market Insights and Forecast 2020-2030, USD Million
5.2.5.2. Adult- Market Insights and Forecast 2020-2030, USD Million
5.2.5.3. Senior- Market Insights and Forecast 2020-2030, USD Million
5.2.6.By Packaging
5.2.6.1. Pouches- Market Insights and Forecast 2020-2030, USD Million
5.2.6.2. Bags- Market Insights and Forecast 2020-2030, USD Million
5.2.6.3. Folding cartons- Market Insights and Forecast 2020-2030, USD Million
5.2.6.4. Tubs & Cups- Market Insights and Forecast 2020-2030, USD Million
5.2.6.5. Can- Market Insights and Forecast 2020-2030, USD Million
5.2.6.6. Bottles & jars- Market Insights and Forecast 2020-2030, USD Million
5.2.7.By Sales Channel
5.2.7.1. Retail Channels- Market Insights and Forecast 2020-2030, USD Million
5.2.7.1.1. Retail Offline- Market Insights and Forecast 2020-2030, USD Million
5.2.7.1.2. Retail Online- Market Insights and Forecast 2020-2030, USD Million
5.2.7.2. Non-Retail Channels- Market Insights and Forecast 2020-2030, USD Million
5.2.7.2.1. Veterinary Clinics- Market Insights and Forecast 2020-2030, USD Million
5.2.8.By Competitors
5.2.8.1. Competition Characteristics
5.2.8.2. Market Share & Analysis
6. Netherlands Wet Cat Food Market Statistics, 2020-2030F
6.1. Market Size & Growth Outlook
6.1.1.By Revenues in US$ Million
6.1.2.By Quantity Sold in Kilo Tons
6.2. Market Segmentation & Growth Outlook
6.2.1.By Nature- Market Insights and Forecast 2020-2030, USD Million
6.2.2.By Ingredient- Market Insights and Forecast 2020-2030, USD Million
6.2.3.By Pricing- Market Insights and Forecast 2020-2030, USD Million
6.2.4.By Pet Type- Market Insights and Forecast 2020-2030, USD Million
6.2.5.By Packaging- Market Insights and Forecast 2020-2030, USD Million
6.2.6.By Distribution Channel- Market Insights and Forecast 2020-2030, USD Million
7. Netherlands Dry Cat Food Market Statistics, 2020-2030F
7.1. Market Size & Growth Outlook
7.1.1.By Revenues in US$ Million
7.1.2.By Quantity Sold in Kilo Tons
7.2. Market Segmentation & Growth Outlook
7.2.1.By Nature- Market Insights and Forecast 2020-2030, USD Million
7.2.2.By Ingredient- Market Insights and Forecast 2020-2030, USD Million
7.2.3.By Pricing- Market Insights and Forecast 2020-2030, USD Million
7.2.4.By Pet Type- Market Insights and Forecast 2020-2030, USD Million
7.2.5.By Packaging- Market Insights and Forecast 2020-2030, USD Million
7.2.6.By Distribution Channel- Market Insights and Forecast 2020-2030, USD Million
8. Netherlands Treat and Mixer Cat Food Market Statistics, 2020-2030F
8.1. Market Size & Growth Outlook
8.1.1.By Revenues in US$ Million
8.1.2.By Quantity Sold in Kilo Tons
8.2. Market Segmentation & Growth Outlook
8.2.1.By Nature- Market Insights and Forecast 2020-2030, USD Million
8.2.2.By Ingredient- Market Insights and Forecast 2020-2030, USD Million
8.2.3.By Pricing- Market Insights and Forecast 2020-2030, USD Million
8.2.4.By Pet Type- Market Insights and Forecast 2020-2030, USD Million
8.2.5.By Packaging- Market Insights and Forecast 2020-2030, USD Million
8.2.6.By Distribution Channel- Market Insights and Forecast 2020-2030, USD Million
9. Competitive Outlook
9.1. Company Profiles
9.1.1.Nestlé Purina Petcare Nederland BV
9.1.1.1. Business Description
9.1.1.2. Product Portfolio
9.1.1.3. Collaborations & Alliances
9.1.1.4. Recent Developments
9.1.1.5. Financial Details
9.1.1.6. Others
9.1.2.Mars Nederland BV
9.1.2.1. Business Description
9.1.2.2. Product Portfolio
9.1.2.3. Collaborations & Alliances
9.1.2.4. Recent Developments
9.1.2.5. Financial Details
9.1.2.6. Others
9.1.3.Hill's Pet Nutrition BV
9.1.3.1. Business Description
9.1.3.2. Product Portfolio
9.1.3.3. Collaborations & Alliances
9.1.3.4. Recent Developments
9.1.3.5. Financial Details
9.1.3.6. Others
9.1.4.Royal Canin Nederland
9.1.4.1. Business Description
9.1.4.2. Product Portfolio
9.1.4.3. Collaborations & Alliances
9.1.4.4. Recent Developments
9.1.4.5. Financial Details
9.1.4.6. Others
9.1.5.Albert Heijn BV
9.1.5.1. Business Description
9.1.5.2. Product Portfolio
9.1.5.3. Collaborations & Alliances
9.1.5.4. Recent Developments
9.1.5.5. Financial Details
9.1.5.6. Others
9.1.6.Jumbo Nederland BV
9.1.6.1. Business Description
9.1.6.2. Product Portfolio
9.1.6.3. Collaborations & Alliances
9.1.6.4. Recent Developments
9.1.6.5. Financial Details
9.1.6.6. Others
9.1.7.Vitakraft Nederland BV
9.1.7.1. Business Description
9.1.7.2. Product Portfolio
9.1.7.3. Collaborations & Alliances
9.1.7.4. Recent Developments
9.1.7.5. Financial Details
9.1.7.6. Others
9.1.8.Yarrah Organic Pet Food BV
9.1.8.1. Business Description
9.1.8.2. Product Portfolio
9.1.8.3. Collaborations & Alliances
9.1.8.4. Recent Developments
9.1.8.5. Financial Details
9.1.8.6. Others
9.1.9.AS Watson (Health & Beauty Europe)
9.1.9.1. Business Description
9.1.9.2. Product Portfolio
9.1.9.3. Collaborations & Alliances
9.1.9.4. Recent Developments
9.1.9.5. Financial Details
9.1.9.6. Others
9.1.10. Prins Petfoods BV
9.1.10.1. Business Description
9.1.10.2. Product Portfolio
9.1.10.3. Collaborations & Alliances
9.1.10.4. Recent Developments
9.1.10.5. Financial Details
9.1.10.6. Others
10. Disclaimer
| Segment | Sub-Segment | 
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| By Nature | 
			
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| By Ingredient | 
			
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| By Pricing | 
			
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| By Pet Type | 
			
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Research Methodology
This study followed a structured approach comprising four key phases to assess the size and scope of the electro-oxidation market. The process began with thorough secondary research to collect data on the target market, related markets, and broader industry context. These findings, along with preliminary assumptions and estimates, were then validated through extensive primary research involving industry experts from across the value chain. To calculate the overall market size, both top-down and bottom-up methodologies were employed. Finally, market segmentation and data triangulation techniques were applied to refine and validate segment-level estimations.
Secondary Research
The secondary research phase involved gathering data from a wide range of credible and published sources. This step helped in identifying industry trends, defining market segmentation, and understanding the market landscape and value chain.
Sources consulted during this phase included:
- Company annual reports, investor presentations, and press releases
 - Industry white papers and certified publications
 - Trade directories and market-recognized databases
 - Articles from authoritative authors and reputable journals
 - Gold and silver standard websites
 
Secondary research was critical in mapping out the industry's value chain and monetary flow, identifying key market segments, understanding regional variations, and tracking significant industry developments.
Other key sources:
- Financial disclosures
 - Industry associations and trade bodies
 - News outlets and business magazines
 - Academic journals and research studies
 - Paid industry databases
 
Primary Research
To validate secondary data and gain deeper market insights, primary research was conducted with key stakeholders across both the supply and demand sides of the market.
On the demand side, participants included decision-makers and influencers from end-user industries—such as CIOs, CTOs, and CSOs—who provided first-hand perspectives on market needs, product usage, and future expectations.
On the supply side, interviews were conducted with manufacturers, industry associations, and institutional participants to gather insights into current offerings, product pipelines, and market challenges.
Primary interviews provided critical inputs such as:
- Market size and revenue data
 - Product and service breakdowns
 - Market forecasts
 - Regional and application-specific trends
 
Stakeholders consulted included:
- Leading OEM and solution providers
 - Channel and distribution partners
 - End users across various applications
 - Independent consultants and industry specialists
 
Market Size Estimation and Data Triangulation
- Identifying Key Market Participants (Secondary Research)
	
- Goal: To identify the major players or companies in the target market. This typically involves using publicly available data sources such as industry reports, market research publications, and financial statements of companies.
 - Tools: Reports from firms like Gartner, Forrester, Euromonitor, Statista, IBISWorld, and others. Public financial statements, news articles, and press releases from top market players.
 
 
- Extracting Earnings of Key Market Participants
	
- Goal: To estimate the earnings generated from the product or service being analyzed. This step helps in understanding the revenue potential of each market player in a specific geography.
 - Methods: Earnings data can be gathered from:
		
- Publicly available financial reports (for listed companies).
 - Interviews and primary data sources from professionals, such as Directors, VPs, SVPs, etc. This is especially useful for understanding more nuanced, internal data that isn't publicly disclosed.
 - Annual reports and investor presentations of key players.
 
 
 
- Data Collation and Development of a Relevant Data Model
	
- Goal: To collate inputs from both primary and secondary sources into a structured, data-driven model for market estimation. This model will incorporate key market KPIs and any independent variables relevant to the market.
 - Key KPIs: These could include:
		
- Market size, growth rate, and demand drivers.
 - Industry-specific metrics like market share, average revenue per customer (ARPC), or average deal size.
 - External variables, such as economic growth rates, inflation rates, or commodity prices, that could affect the market.
 
 - Data Modeling: Based on this data, the market forecasts are developed for the next 5 years. A combination of trend analysis, scenario modeling, and statistical regression might be used to generate projections.
 
 
- Scenario Analysis 
	
- Goal: To test different assumptions and validate how sensitive the market is to changes in key variables (e.g., market demand, regulatory changes, technological disruptions).
 - Types of Scenarios:
		
- Base Case: Based on current assumptions and historical data.
 - Best-Case Scenario: Assuming favorable market conditions, regulatory environments, and technological advancements.
 - Worst-Case Scenario: Accounting for adverse factors, such as economic downturns, stricter regulations, or unexpected disruptions.
 
 
 
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