Malaysia Pet Products Market Report: Trends, Growth and Forecast (2026-2032)

By Product (Cat Litter, Pet Healthcare (Flea/Tick Treatments, Pet Dietary Supplements, Worming Treatments, Others), Other Pet Products (Beauty Products, Accessories, Others)), By Sales Channel (Retail Offline, Retail E-Commerce, Veterinary Clinics)


  • FMCG
  • Dec 2025
  • VI0296
  • 122
  • Pdf PPt XLS
Malaysia Pet Products Market Report: Trends, Growth and Forecast (2026-2032)

Malaysia Pet Products Market Statistics and Insights, 2026

  1. Market Size Statistics
    1. Pet Products in Malaysia is estimated at $ 45 Million.
    2. The market size is expected to grow to $ 50 Million by 2032.
    3. Market to register a CAGR of around 1.52% during 2026-32.
  2. Product Shares
    1. Other Pet Products grabbed market share of 65%.
  3. Competition
    1. More than 20 companies are actively engaged in producing Pet Products in Malaysia.
    2. Top 5 companies acquired 30% of the market share.
    3. Canaan Alpha Sdn Bhd, TTL Distributor Sdn Bhd, Himalaya Drug Co, The, Mars Foods Inc, Purina Petcare (M) Sdn Bhd etc., are few of the top companies.
  4. Sales Channel
    1. Retail Offline grabbed 85% of the market.

Malaysia Pet Products Market Outlook

The pet products market in Malaysia is expected to grow steadily from an estimated USD 45 million in 2026 to USD 50 million by 2032. This growth is driven by the continued rise in pet ownership—particularly cats, due to cultural and religious preferences—and the increasing humanisation of pets. end usersare now more focused on their pets’ health and well-being, leading to rising demand for dietary supplements, hygiene products, and even luxury items like pet perfumes and fashion accessories.

Cat litter remains a key category due to the dominance of cats as household pets. Popular brands like Catsan and Tidy Cats maintain strong sales through affordable pricing and wide availability. Meanwhile, other essential pet products such as beds, toys, feeding bowls, and grooming items are seeing consistent demand, supported by consumer trends that treat pets as family members. Innovations like automatic feeders and GPS collars are also expected to gain popularity, especially among younger, tech-savvy pet owners.

Pet shops and superstores dominate the retail landscape, accounting for 85% of all sales. These outlets are preferred for their specialist knowledge and product variety, especially for items like pet healthcare and accessories. E-commerce and social media platforms such as TikTok Shop, Shopee, and Lazada are also gaining traction, though high delivery costs for heavier items like litter remain a challenge.

Over 20 companies are actively involved in producing pet products in Malaysia, with the top five players holding around 30% of the market share. This competitive environment, along with rising consumer interest, is expected to support steady market expansion and increased innovation.

Malaysia Pet Products Market Competative Analysis

Malaysia Pet Products Market Growth Driver

Increased interest in pet health and wellness is fueling the demand for pet products. end usersare increasingly willing to spend money on their pets' well-being, facilitating the consistent growth of the market. Pet healthcare, specifically, is gaining popularity as a result of increased health concerns and the urge to enhance pets' lifespan. This results in a greater need for these dietary supplements like glucosamine, probiotics, and vitamins. These products are becoming increasingly available over the counter and are frequently marketed for particular purposes such as joint health, digestive health, healthy skin, and general health.

Malaysia Pet Products Market Trend

Innovation and new product development are increasingly being done for pet products as owners increasingly spend on their pets' well-being and happiness. Products providing an extra level of convenience are highly sought after, particularly by busy pet parents. They include automated pet food dispensers, intelligent water fountains, GPS collars, and pet surveillance cameras. As end usersgrow more sophisticated in terms of technology, the demand for such innovative and user-friendly products keeps rising.

Alps Natural Food Ltd is broadening its line of pet health and hygiene products, such as wet wipes, anti-bacterial sprays, shampoos, and gut health supplements. The emergence of more players like Alps is providing consumers with greater choice, encouraging price competition and increased innovation. As pets are living longer, firms are also concentrating on senior pet products, for example, dietary supplements for bone and joint health, thereby opening up new opportunities in the market.

Explore the market potential with our data-driven report Get Sample Pages

Malaysia Pet Products Market Opportunity

Social commerce platforms such as TikTok Shop will likely appeal to young generations in need of pet products, household supplies, and groceries. Influencers and opinion leaders are also expected to be significant drivers for new pet brands, and hence, social media will be a very powerful marketing tool to reach young pet owners.

Added to this, e-commerce platforms such as Shopee and Lazada will also continue to be favorite go-to places for end usersto buy cheap stuff like cat litter, shampoos, and accessories. But increasing delivery costs—especially for something as heavy as cat litter—could be an issue. The convenience factor and the vast variety of products available online, however, will continue to fuel the growth of e-commerce in the pet products market.

Report Coverage Details
Market Forecast 2026-32
USD Value 2025 $ 45 Million
USD Value 2032 $ 50 Million
CAGR 2026-2032 1.52%
Largest Category Other Pet Products segment leads with 65% market share
Top Drivers Increased Interest in Pet Well-being and Health Facilitating Market Expansion
Top Trends Rising Focus on Pet Wellness and Smart Product Adoption
Top Opportunities Growing Power of Social Media & Online Shopping on Pet Product Sales
Key Players Canaan Alpha Sdn Bhd, TTL Distributor Sdn Bhd, Himalaya Drug Co, The, Mars Foods Inc, Purina Petcare (M) Sdn Bhd, Rolf C Hagen (Sea) Sdn Bhd, Tropical Canning Corp Sdn Bhd, Kong Co, Nutri-Vet LLC, Clorox Co, The and Others.
Explore the market potential with our data-driven report Get Sample Pages

Malaysia Pet Products Market Segmentation Analysis

Malaysia Pet Products Market Segment

By Product

  • Cat Litter
  • Pet Healthcare
  • Other Pet Products

The category with the largest market share in the product channel is Other Pet Products, boasting a strong 65% market share. These are basic goods like pet beds, toys, feeding bowls, and leashes that are viewed as necessities by a majority of pet owners. The steady demand for these goods is proof of their use in daily pet care and general pet health.

In addition, the category is expanding as end usersincreasingly regard their pets as members of their family. It is such a shift in perception that is fueling demand for premium and lifestyle pet products, including beauty products such as pet perfumes (i.e., Dolce & Gabbana dog perfume, Vresiana cat perfume) and fashion accessories such as wearables and collars by the Momoji brand. Based on recent polls, this pet humanization trend is driving customers to spend increasingly on discretionary yet emotionally worthwhile merchandise.

By Sales Channel

  • Retail Offline
  • Retail E-Commerce
  • Veterinary Clinics

The most prominent market segment under the sales channel is Retail Offline, and this held 85% of the market share over the review period. The sales channel consists of pet superstores and pet shops, and these are still the most popular options for end usersin Malaysia. Consumers tend to seek in-store guidance when buying specialist products such as fish accessories or pet healthcare products. The availability of expert sales clerks makes the stores worth visiting for customers looking to be advised on functionality, dosage, or effectiveness.

Retail offline also proved to be the most vibrant channel for distributing pet products in 2025. Bird, fish, small mammal, and reptile owners shop mainly at pet superstores for pet food and other basic supplies. Further, premium food brands of dogs and cats like Royal Canin, Hill's Pet Nutrition, and Vafo Praha concentrate their distribution through this channel. Grocery retailers can only distribute basic supplies like cat litter and dog leashes.

Top Companies in Malaysia Pet Products Market

The top companies operating in the market include Canaan Alpha Sdn Bhd, TTL Distributor Sdn Bhd, Himalaya Drug Co, The, Mars Foods Inc, Purina Petcare (M) Sdn Bhd, Rolf C Hagen (Sea) Sdn Bhd, Tropical Canning Corp Sdn Bhd, Kong Co, Nutri-Vet LLC, Clorox Co, The, etc., are the top players operating in the Malaysia Pet Products Market.

Frequently Asked Questions

   A. Malaysia Pet Products Market is anticipated to register a CAGR of approximately 1.52% during the forecast period.

   A. Market size of Malaysia Pet Products Market in 2025 was valued at around USD 45 Million.

   A. Increased Interest in Pet Well-being and Health Facilitating Market Expansion is a key factor driving the growth of the Pet Products in Malaysia.

   A. Other Pet Products held the largest market share by value in Malaysia Pet Products Market in 2025.

   A. Growing Power of Social Media & Online Shopping on Pet Product Sales represents a significant growth opportunity for the Malaysia Pet Products Market.

   A. Rising Focus on Pet Wellness and Smart Product Adoption stands out as a prominent trend boosting the growth of the Malaysia Pet Products Market.

1.      Market Segmentation

1.1.   Research Scope

1.2.   Research Methodology

1.3.   Definitions and Assumptions

2.      Executive Summary

3.      Malaysia Pet Products Market Policies, Regulations, and Standards

4.      Malaysia Pet Products Market Dynamics

4.1.   Growth Factors

4.2.   Challenges

4.3.   Trends

4.4.   Opportunities

5.      Malaysia Pet Products Market Statistics, 2022-2032F

5.1.   Market Size & Growth Outlook

5.1.1.By Revenues in US$ Million

5.2.   Market Segmentation & Growth Outlook

5.2.1.By Product

5.2.1.1.   Cat Litter- Market Insights and Forecast 2022-2032, USD Million

5.2.1.2.   Pet Healthcare- Market Insights and Forecast 2022-2032, USD Million

5.2.1.2.1.    Flea/Tick Treatments- Market Insights and Forecast 2022-2032, USD Million

5.2.1.2.2.    Pet Dietary Supplements- Market Insights and Forecast 2022-2032, USD Million

5.2.1.2.3.    Worming Treatments- Market Insights and Forecast 2022-2032, USD Million

5.2.1.2.4.    Others- Market Insights and Forecast 2022-2032, USD Million

5.2.1.3.   Other Pet Products- Market Insights and Forecast 2022-2032, USD Million

5.2.1.3.1.    Beauty Products- Market Insights and Forecast 2022-2032, USD Million

5.2.1.3.2.    Accessories- Market Insights and Forecast 2022-2032, USD Million

5.2.1.3.3.    Others- Market Insights and Forecast 2022-2032, USD Million

5.2.2.By Sales Channel

5.2.2.1.   Retail Offline- Market Insights and Forecast 2022-2032, USD Million

5.2.2.2.   Retail E-Commerce- Market Insights and Forecast 2022-2032, USD Million

5.2.2.3.   Veterinary Clinics- Market Insights and Forecast 2022-2032, USD Million

5.2.3.By Competitors

5.2.3.1.   Competition Characteristics

5.2.3.2.   Market Share & Analysis

6.      Malaysia Cat Litter Products Market Statistics, 2022-2032F

6.1.   Market Size & Growth Outlook

6.1.1.By Revenues in US$ Million

6.2.   Market Segmentation & Growth Outlook

6.2.1.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million

7.      Malaysia Pet Healthcare Market Statistics, 2022-2032F

7.1.   Market Size & Growth Outlook

7.1.1.By Revenues in US$ Million

7.2.   Market Segmentation & Growth Outlook

7.2.1.By Product- Market Insights and Forecast 2022-2032, USD Million

7.2.2.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million

8.      Malaysia Other Pet Products Market Statistics, 2022-2032F

8.1.   Market Size & Growth Outlook

8.1.1.By Revenues in US$ Million

8.2.   Market Segmentation & Growth Outlook

8.2.1.By Product- Market Insights and Forecast 2022-2032, USD Million

8.2.2.By Sales Channel- Market Insights and Forecast 2022-2032, USD Million

9.      Competitive Outlook

9.1.   Company Profiles

9.1.1.Mars Foods Inc

9.1.1.1.   Business Description

9.1.1.2.   Product Portfolio

9.1.1.3.   Collaborations & Alliances

9.1.1.4.   Recent Developments

9.1.1.5.   Financial Details

9.1.1.6.   Others

9.1.2.Purina Petcare (M) Sdn Bhd

9.1.2.1.   Business Description

9.1.2.2.   Product Portfolio

9.1.2.3.   Collaborations & Alliances

9.1.2.4.   Recent Developments

9.1.2.5.   Financial Details

9.1.2.6.   Others

9.1.3.Rolf C Hagen (Sea) Sdn Bhd

9.1.3.1.   Business Description

9.1.3.2.   Product Portfolio

9.1.3.3.   Collaborations & Alliances

9.1.3.4.   Recent Developments

9.1.3.5.   Financial Details

9.1.3.6.   Others

9.1.4.Tropical Canning Corp Sdn Bhd

9.1.4.1.   Business Description

9.1.4.2.   Product Portfolio

9.1.4.3.   Collaborations & Alliances

9.1.4.4.   Recent Developments

9.1.4.5.   Financial Details

9.1.4.6.   Others

9.1.5.Kong Co

9.1.5.1.   Business Description

9.1.5.2.   Product Portfolio

9.1.5.3.   Collaborations & Alliances

9.1.5.4.   Recent Developments

9.1.5.5.   Financial Details

9.1.5.6.   Others

9.1.6.Canaan Alpha Sdn Bhd

9.1.6.1.   Business Description

9.1.6.2.   Product Portfolio

9.1.6.3.   Collaborations & Alliances

9.1.6.4.   Recent Developments

9.1.6.5.   Financial Details

9.1.6.6.   Others

9.1.7.TTL Distributor Sdn Bhd

9.1.7.1.   Business Description

9.1.7.2.   Product Portfolio

9.1.7.3.   Collaborations & Alliances

9.1.7.4.   Recent Developments

9.1.7.5.   Financial Details

9.1.7.6.   Others

9.1.8.Himalaya Drug Co, The

9.1.8.1.   Business Description

9.1.8.2.   Product Portfolio

9.1.8.3.   Collaborations & Alliances

9.1.8.4.   Recent Developments

9.1.8.5.   Financial Details

9.1.8.6.   Others

9.1.9.Nutri-Vet LLC

9.1.9.1.   Business Description

9.1.9.2.   Product Portfolio

9.1.9.3.   Collaborations & Alliances

9.1.9.4.   Recent Developments

9.1.9.5.   Financial Details

9.1.9.6.   Others

9.1.10.   Clorox Co, The

9.1.10.1.    Business Description

9.1.10.2.    Product Portfolio

9.1.10.3.    Collaborations & Alliances

9.1.10.4.    Recent Developments

9.1.10.5.    Financial Details

9.1.10.6.    Others

10.  Disclaimer

Segment Sub-Segment
By Product
  • Cat Litter
  • Pet Healthcare
    • Flea/Tick Treatments
    • Pet Dietary Supplements
    • Worming Treatments
    • Others
  • Other Pet Products
    • Beauty Products
    • Accessories
    • Others
By Sales Channel
  • Retail Offline
  • Retail E-Commerce
  • Veterinary Clinics

Research Methodology

This study followed a structured approach comprising four key phases to assess the size and scope of the electro-oxidation market. The process began with thorough secondary research to collect data on the target market, related markets, and broader industry context. These findings, along with preliminary assumptions and estimates, were then validated through extensive primary research involving industry experts from across the value chain. To calculate the overall market size, both top-down and bottom-up methodologies were employed. Finally, market segmentation and data triangulation techniques were applied to refine and validate segment-level estimations.

Secondary Research

The secondary research phase involved gathering data from a wide range of credible and published sources. This step helped in identifying industry trends, defining market segmentation, and understanding the market landscape and value chain.

Sources consulted during this phase included:

  • Company annual reports, investor presentations, and press releases
  • Industry white papers and certified publications
  • Trade directories and market-recognized databases
  • Articles from authoritative authors and reputable journals
  • Gold and silver standard websites

Secondary research was critical in mapping out the industry's value chain and monetary flow, identifying key market segments, understanding regional variations, and tracking significant industry developments.

Other key sources:

  • Financial disclosures
  • Industry associations and trade bodies
  • News outlets and business magazines
  • Academic journals and research studies
  • Paid industry databases

Primary Research

To validate secondary data and gain deeper market insights, primary research was conducted with key stakeholders across both the supply and demand sides of the market.

On the demand side, participants included decision-makers and influencers from end-user industries—such as CIOs, CTOs, and CSOs—who provided first-hand perspectives on market needs, product usage, and future expectations.

On the supply side, interviews were conducted with manufacturers, industry associations, and institutional participants to gather insights into current offerings, product pipelines, and market challenges.

Primary interviews provided critical inputs such as:

  • Market size and revenue data
  • Product and service breakdowns
  • Market forecasts
  • Regional and application-specific trends

Stakeholders consulted included:

  • Leading OEM and solution providers
  • Channel and distribution partners
  • End users across various applications
  • Independent consultants and industry specialists

Market Size Estimation and Data Triangulation

  • Identifying Key Market Participants (Secondary Research)
    • Goal: To identify the major players or companies in the target market. This typically involves using publicly available data sources such as industry reports, market research publications, and financial statements of companies.
    • Tools: Reports from firms like Gartner, Forrester, Euromonitor, Statista, IBISWorld, and others. Public financial statements, news articles, and press releases from top market players.
  • Extracting Earnings of Key Market Participants
    • Goal: To estimate the earnings generated from the product or service being analyzed. This step helps in understanding the revenue potential of each market player in a specific geography.
    • Methods: Earnings data can be gathered from:
      • Publicly available financial reports (for listed companies).
      • Interviews and primary data sources from professionals, such as Directors, VPs, SVPs, etc. This is especially useful for understanding more nuanced, internal data that isn't publicly disclosed.
      • Annual reports and investor presentations of key players.
  • Data Collation and Development of a Relevant Data Model
    • Goal: To collate inputs from both primary and secondary sources into a structured, data-driven model for market estimation. This model will incorporate key market KPIs and any independent variables relevant to the market.
    • Key KPIs: These could include:
      • Market size, growth rate, and demand drivers.
      • Industry-specific metrics like market share, average revenue per customer (ARPC), or average deal size.
      • External variables, such as economic growth rates, inflation rates, or commodity prices, that could affect the market.
    • Data Modeling: Based on this data, the market forecasts are developed for the next 5 years. A combination of trend analysis, scenario modeling, and statistical regression might be used to generate projections.
  • Scenario Analysis
    • Goal: To test different assumptions and validate how sensitive the market is to changes in key variables (e.g., market demand, regulatory changes, technological disruptions).
    • Types of Scenarios:
      • Base Case: Based on current assumptions and historical data.
      • Best-Case Scenario: Assuming favorable market conditions, regulatory environments, and technological advancements.
      • Worst-Case Scenario: Accounting for adverse factors, such as economic downturns, stricter regulations, or unexpected disruptions.

Partnering With Industry Leaders to Drive Growth

Our mission is to deliver intelligence that matters. By combining data, analysis, and industry expertise, we enable organizations to make smarter, faster, and more impactful decisions. Whether it’s a Fortune 500 company or a high-growth startup, businesses trust us to provide clarity in an ever-evolving marketplace.

Client Logo