China Premium Beauty and Personal Care Market Report: Trends, Growth and Forecast (2025-2030)
By Product (Colour Cosmetics, Fragrances, Deodorants, Hair Care, Skin Care, Bath and Shower, Baby and Child-specific Products), By End User (Men’s, Women’s, Unisex), By Sales Channel (Online, Offline)
- FMCG
- Dec 2025
- VI0030
- 121
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China Premium Beauty and Personal Care Market Statistics, 2025
- Market Size Statistics
- Premium Beauty and Personal Care in China is estimated at $ 29.22 Billion.
- The market size is expected to grow to $ 30.83 Billion by 2030.
- Market to register a CAGR of around 0.9% during 2025-30.
- Product Shares
- Premium Skin Care grabbed market share of 60%.
- Competition
- More than 20 companies are actively engaged in producing Premium Beauty and Personal Care in China.
- Top 5 companies acquired 50% of the market share.
- Mao Geping Cosmetics Co Ltd, Chanel (China) Trading Co Ltd, L'Occitane International SA, L'Oréal (China) Co Ltd, Estée Lauder (Shanghai) Commercial Co Ltd etc., are few of the top companies.
China Premium Beauty and Personal Care Market Outlook
Between 2025 and 2030, China's premium beauty and personal care market will experience a steady rebound with a favorable retail value CAGR at constant 2024 prices. Though suffered a decline in 2024 because of economic difficulties and increasing consumer demand for affordable versions, the market remains robust. Consumers increasingly opt for mass dermocosmetics or seek medical aesthetics, impacting sales of premium offerings. Yet, premium skincare remains the biggest category, fueled by the value put on long-term benefits and clinical-grade effectiveness.
L'Oréal is likely to continue at the top, based on its extensive portfolio of high-end brands such as Lancôme, La Roche-Posay, and SkinCeuticals. In a challenging market too, the company has proved resilient with help from innovation and a solid brand image. A few brands have registered growth under its umbrella, particularly in dermocosmetics and haircare, aiding L'Oréal to outperform the wider market.
Premium hair care is expected to dominate value growth in the forecast period. Increased consumer knowledge, especially in the case of middle- and high-income consumers, is fueling demand for premium, feature-packed hair care products. Social media, social influencers, and online shopping platforms are significantly influencing consumers, especially youth, to experiment with premium products.
The infant and child segment is also anticipated to grow through premiumisation, in spite of volume pressure from falling birth rates. In addition to this, increasingly brands are resorting to personalisation and natural content, employing AI and big data to deliver customised offerings. Therefore, the market will increasingly move in the direction of products that integrate technology, natural content, and performance.

China Premium Beauty and Personal Care Market Growth Driver
China premium beauty and personal care is projected to see consistent growth from 2025 to 2030, with every category set to experience small but positive retail value CAGR at constant 2024 prices. The industry is being spurred by ongoing innovation from premium players, who are concentrating on high-efficacy ingredients and product benefits like anti-ageing, deep nourishment, and targeted care. Such technologically advanced products are highly attractive to consumers who require perceivable outcomes, especially for functional skin care.
The growing trend of bespoke beauty is also driving market growth. Consumers are opting for high-end products formulated to match their individual skin types and issues, fueled by AI-driven customisation. Furthermore, China's younger generations are taking to skin care and colour cosmetics as a means of self-expression. As fashion-conscious premium brands keep pace with trends, they continue to attract the attention of a widening and diversifying consumer base.
China Premium Beauty and Personal Care Market Trend
With relentless advances in technology, the luxury beauty market is experiencing a significant movement toward personalisation. Brands are relying more and more on AI, big data, and skin analysis devices to provide bespoke skin care products. They enable consumers to select products that are specific to their skin type, lifestyle routines, and local climate conditions. With this trend on the rise, more brands will likely place investments in precision-driven product development in addition to traditional products.
Simultaneously, consumers are demanding natural, plant-based ingredients out of health-consciousness. Chemical and additive-free products are picking up, particularly in the premium segment. This clean beauty trend is influencing product innovation. Beauty brands are also moving beyond skin care to match wider lifestyle choices, intersecting with fashion, fitness, and wellness to create end-to-end lifestyle experiences.
| Report Coverage | Details |
|---|---|
| Market Forecast | 2025-30 |
| USD Value 2024 | $ 29.22 Billion |
| USD Value 2030 | $ 30.83 Billion |
| CAGR 2025-2030 | 0.9% |
| Largest Category | Premium Skin Care segment leads with 60% market share |
| Top Drivers | Growing Demand for High-Tech, Personalised Solutions Boosting Premium Sales |
| Top Trends | Rising Preference for Customised and Natural Beauty Solutions |
| Key Players | Mao Geping Cosmetics Co Ltd, Chanel (China) Trading Co Ltd, L'Occitane International SA, L'Oréal (China) Co Ltd, Estée Lauder (Shanghai) Commercial Co Ltd, Shiseido China Co Ltd, LVMH Moët Hennessy Louis Vuitton SA, Kunming Botanee Bio Tech Co Ltd, Clarins SA, AmorePacific Cosmetics (Shanghai) Co Ltd and Others. |
China Premium Beauty and Personal Care Market Segmentation

The category has the greatest market share within the China Premium Beauty and Personal Care Market, with premium skin care remaining the leader. Even after experiencing the strongest current value drop in 2024, it was the biggest category. It was because most consumers continued to spend money on high-end skin care products, particularly premium dermocosmetics brands such as SkinCeuticals. These brands provide visible, long-term benefits, which highly appeal to those who value quality and performance.
High consciousness of skin care advantages means that even during hard times economically, consumers view these products as necessities for their health and looks. Products with clinical-grade performance are particularly prized, with most users viewing them as long-term investments. That point of view makes premium skin care a core category within the overall premium beauty and personal care market in China.
Top Companies in China Premium Beauty and Personal Care Market
The top companies operating in the market include Mao Geping Cosmetics Co Ltd, Chanel (China) Trading Co Ltd, L'Occitane International SA, L'Oréal (China) Co Ltd, Estée Lauder (Shanghai) Commercial Co Ltd, Shiseido China Co Ltd, LVMH Moët Hennessy Louis Vuitton SA, Kunming Botanee Bio Tech Co Ltd, Clarins SA, AmorePacific Cosmetics (Shanghai) Co Ltd, etc., are the top players operating in the China Premium Beauty and Personal Care Market.
Frequently Asked Questions
Related Report
1. Market Segmentation
1.1. Research Scope
1.2. Research Methodology
1.3. Definitions and Assumptions
2. Executive Summary
3. China Premium Beauty and Personal Care Market Policies, Regulations, and Standards
4. China Premium Beauty and Personal Care Market Dynamics
4.1. Growth Factors
4.2. Challenges
4.3. Trends
4.4. Opportunities
5. China Premium Beauty and Personal Care Market Statistics, 2020-2030F
5.1. Market Size & Growth Outlook
5.1.1.By Revenues in US$ Million
5.2. Market Segmentation & Growth Outlook
5.2.1.By Product
5.2.1.1. Colour Cosmetics- Market Insights and Forecast 2020-2030, USD Million
5.2.1.1.1. Eye Make-Up- Market Insights and Forecast 2020-2030, USD Million
5.2.1.1.2. Facial Make-Up- Market Insights and Forecast 2020-2030, USD Million
5.2.1.1.3. Lip Products- Market Insights and Forecast 2020-2030, USD Million
5.2.1.1.4. Nail Products- Market Insights and Forecast 2020-2030, USD Million
5.2.1.1.5. Colour Cosmetics Sets/Kits- Market Insights and Forecast 2020-2030, USD Million
5.2.1.2. Fragrances- Market Insights and Forecast 2020-2030, USD Million
5.2.1.3. Deodorants- Market Insights and Forecast 2020-2030, USD Million
5.2.1.4. Hair Care- Market Insights and Forecast 2020-2030, USD Million
5.2.1.5. Skin Care- Market Insights and Forecast 2020-2030, USD Million
5.2.1.5.1. Body Care- Market Insights and Forecast 2020-2030, USD Million
5.2.1.5.2. Facial Care- Market Insights and Forecast 2020-2030, USD Million
5.2.1.5.3. Hand Care- Market Insights and Forecast 2020-2030, USD Million
5.2.1.5.4. Skin Care Sets/Kits- Market Insights and Forecast 2020-2030, USD Million
5.2.1.5.5. Sun Protection- Market Insights and Forecast 2020-2030, USD Million
5.2.1.6. Bath and Shower- Market Insights and Forecast 2020-2030, USD Million
5.2.1.7. Baby and Child-specific Products- Market Insights and Forecast 2020-2030, USD Million
5.2.2.By End User
5.2.2.1. Men’s- Market Insights and Forecast 2020-2030, USD Million
5.2.2.2. Women’s- Market Insights and Forecast 2020-2030, USD Million
5.2.2.3. Unisex- Market Insights and Forecast 2020-2030, USD Million
5.2.3.By Sales Channel
5.2.3.1. Online- Market Insights and Forecast 2020-2030, USD Million
5.2.3.2. Offline- Market Insights and Forecast 2020-2030, USD Million
5.2.4.By Competitors
5.2.4.1. Competition Characteristics
5.2.4.2. Market Share & Analysis
6. China Premium Colour Cosmetics Market Outlook, 2020-2030F
6.1. Market Size & Growth Outlook
6.1.1.By Revenues in US$ Million
6.2. Market Segmentation & Growth Outlook
6.2.1.By Product- Market Insights and Forecast 2020-2030, USD Million
6.2.2.By End User- Market Insights and Forecast 2020-2030, USD Million
6.2.3.By Sales Channel- Market Insights and Forecast 2020-2030, USD Million
7. China Premium Fragrances Market Outlook, 2020-2030F
7.1. Market Size & Growth Outlook
7.1.1.By Revenues in US$ Million
7.2. Market Segmentation & Growth Outlook
7.2.1.By End User- Market Insights and Forecast 2020-2030, USD Million
7.2.2.By Sales Channel- Market Insights and Forecast 2020-2030, USD Million
8. China Premium Deodorants Market Outlook, 2020-2030F
8.1. Market Size & Growth Outlook
8.1.1.By Revenues in US$ Million
8.2. Market Segmentation & Growth Outlook
8.2.1.By End User- Market Insights and Forecast 2020-2030, USD Million
8.2.2.By Sales Channel- Market Insights and Forecast 2020-2030, USD Million
9. China Premium Hair Care Market Outlook, 2020-2030F
9.1. Market Size & Growth Outlook
9.1.1.By Revenues in US$ Million
9.2. Market Segmentation & Growth Outlook
9.2.1.By End User- Market Insights and Forecast 2020-2030, USD Million
9.2.2.By Sales Channel- Market Insights and Forecast 2020-2030, USD Million
10. China Premium Skin Care Market Outlook, 2020-2030F
10.1. Market Size & Growth Outlook
10.1.1. By Revenues in US$ Million
10.2. Market Segmentation & Growth Outlook
10.2.1. By Product- Market Insights and Forecast 2020-2030, USD Million
10.2.2. By End User- Market Insights and Forecast 2020-2030, USD Million
10.2.3. By Sales Channel- Market Insights and Forecast 2020-2030, USD Million
11. China Premium Bath and Shower Market Outlook, 2020-2030F
11.1. Market Size & Growth Outlook
11.1.1. By Revenues in US$ Million
11.2. Market Segmentation & Growth Outlook
11.2.1. By End User- Market Insights and Forecast 2020-2030, USD Million
11.2.2. By Sales Channel- Market Insights and Forecast 2020-2030, USD Million
12. China Premium Baby and Child-specific Products Market Outlook, 2020-2030F
12.1. Market Size & Growth Outlook
12.1.1. By Revenues in US$ Million
12.2. Market Segmentation & Growth Outlook
12.2.1. By Sales Channel- Market Insights and Forecast 2020-2030, USD Million
13. Competitive Outlook
13.1. Company Profiles
13.1.1. L'Oréal (China) Co Ltd
13.1.1.1. Business Description
13.1.1.2. Product Portfolio
13.1.1.3. Collaborations & Alliances
13.1.1.4. Recent Developments
13.1.1.5. Financial Details
13.1.1.6. Others
13.1.2. Estée Lauder (Shanghai) Commercial Co Ltd
13.1.2.1. Business Description
13.1.2.2. Product Portfolio
13.1.2.3. Collaborations & Alliances
13.1.2.4. Recent Developments
13.1.2.5. Financial Details
13.1.2.6. Others
13.1.3. Shiseido China Co Ltd
13.1.3.1. Business Description
13.1.3.2. Product Portfolio
13.1.3.3. Collaborations & Alliances
13.1.3.4. Recent Developments
13.1.3.5. Financial Details
13.1.3.6. Others
13.1.4. LVMH Moët Hennessy Louis Vuitton SA
13.1.4.1. Business Description
13.1.4.2. Product Portfolio
13.1.4.3. Collaborations & Alliances
13.1.4.4. Recent Developments
13.1.4.5. Financial Details
13.1.4.6. Others
13.1.5. Kunming Botanee Bio Tech Co Ltd
13.1.5.1. Business Description
13.1.5.2. Product Portfolio
13.1.5.3. Collaborations & Alliances
13.1.5.4. Recent Developments
13.1.5.5. Financial Details
13.1.5.6. Others
13.1.6. Procter & Gamble (Guangzhou) Ltd
13.1.6.1. Business Description
13.1.6.2. Product Portfolio
13.1.6.3. Collaborations & Alliances
13.1.6.4. Recent Developments
13.1.6.5. Financial Details
13.1.6.6. Others
13.1.7. Mao Geping Cosmetics Co Ltd
13.1.7.1. Business Description
13.1.7.2. Product Portfolio
13.1.7.3. Collaborations & Alliances
13.1.7.4. Recent Developments
13.1.7.5. Financial Details
13.1.7.6. Others
13.1.8. Chanel (China) Trading Co Ltd
13.1.8.1. Business Description
13.1.8.2. Product Portfolio
13.1.8.3. Collaborations & Alliances
13.1.8.4. Recent Developments
13.1.8.5. Financial Details
13.1.8.6. Others
13.1.9. L'Occitane International SA
13.1.9.1. Business Description
13.1.9.2. Product Portfolio
13.1.9.3. Collaborations & Alliances
13.1.9.4. Recent Developments
13.1.9.5. Financial Details
13.1.9.6. Others
13.1.10. Clarins SA
13.1.10.1. Business Description
13.1.10.2. Product Portfolio
13.1.10.3. Collaborations & Alliances
13.1.10.4. Recent Developments
13.1.10.5. Financial Details
13.1.10.6. Others
14. Disclaimer
| Segment | Sub-Segment |
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| By Product |
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| By End User |
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| By Sales Channel |
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Research Methodology
This study followed a structured approach comprising four key phases to assess the size and scope of the electro-oxidation market. The process began with thorough secondary research to collect data on the target market, related markets, and broader industry context. These findings, along with preliminary assumptions and estimates, were then validated through extensive primary research involving industry experts from across the value chain. To calculate the overall market size, both top-down and bottom-up methodologies were employed. Finally, market segmentation and data triangulation techniques were applied to refine and validate segment-level estimations.
Secondary Research
The secondary research phase involved gathering data from a wide range of credible and published sources. This step helped in identifying industry trends, defining market segmentation, and understanding the market landscape and value chain.
Sources consulted during this phase included:
- Company annual reports, investor presentations, and press releases
- Industry white papers and certified publications
- Trade directories and market-recognized databases
- Articles from authoritative authors and reputable journals
- Gold and silver standard websites
Secondary research was critical in mapping out the industry's value chain and monetary flow, identifying key market segments, understanding regional variations, and tracking significant industry developments.
Other key sources:
- Financial disclosures
- Industry associations and trade bodies
- News outlets and business magazines
- Academic journals and research studies
- Paid industry databases
Primary Research
To validate secondary data and gain deeper market insights, primary research was conducted with key stakeholders across both the supply and demand sides of the market.
On the demand side, participants included decision-makers and influencers from end-user industries—such as CIOs, CTOs, and CSOs—who provided first-hand perspectives on market needs, product usage, and future expectations.
On the supply side, interviews were conducted with manufacturers, industry associations, and institutional participants to gather insights into current offerings, product pipelines, and market challenges.
Primary interviews provided critical inputs such as:
- Market size and revenue data
- Product and service breakdowns
- Market forecasts
- Regional and application-specific trends
Stakeholders consulted included:
- Leading OEM and solution providers
- Channel and distribution partners
- End users across various applications
- Independent consultants and industry specialists
Market Size Estimation and Data Triangulation
- Identifying Key Market Participants (Secondary Research)
- Goal: To identify the major players or companies in the target market. This typically involves using publicly available data sources such as industry reports, market research publications, and financial statements of companies.
- Tools: Reports from firms like Gartner, Forrester, Euromonitor, Statista, IBISWorld, and others. Public financial statements, news articles, and press releases from top market players.
- Extracting Earnings of Key Market Participants
- Goal: To estimate the earnings generated from the product or service being analyzed. This step helps in understanding the revenue potential of each market player in a specific geography.
- Methods: Earnings data can be gathered from:
- Publicly available financial reports (for listed companies).
- Interviews and primary data sources from professionals, such as Directors, VPs, SVPs, etc. This is especially useful for understanding more nuanced, internal data that isn't publicly disclosed.
- Annual reports and investor presentations of key players.
- Data Collation and Development of a Relevant Data Model
- Goal: To collate inputs from both primary and secondary sources into a structured, data-driven model for market estimation. This model will incorporate key market KPIs and any independent variables relevant to the market.
- Key KPIs: These could include:
- Market size, growth rate, and demand drivers.
- Industry-specific metrics like market share, average revenue per customer (ARPC), or average deal size.
- External variables, such as economic growth rates, inflation rates, or commodity prices, that could affect the market.
- Data Modeling: Based on this data, the market forecasts are developed for the next 5 years. A combination of trend analysis, scenario modeling, and statistical regression might be used to generate projections.
- Scenario Analysis
- Goal: To test different assumptions and validate how sensitive the market is to changes in key variables (e.g., market demand, regulatory changes, technological disruptions).
- Types of Scenarios:
- Base Case: Based on current assumptions and historical data.
- Best-Case Scenario: Assuming favorable market conditions, regulatory environments, and technological advancements.
- Worst-Case Scenario: Accounting for adverse factors, such as economic downturns, stricter regulations, or unexpected disruptions.
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