Market Insights

China Pet Products Market

FMCG

China Pet Products Market Report: Trends, Growth and Forecast (2025-2030)

By Product (Cat Litter, Pet Healthcare (Flea/Tick Treatments, Pet Dietary Supplements, Worming Treatments, Others), Other Pet Products (Beauty Products, Accessories, Others)), By Sales Channel (Retail Offline, Retail E-Commerce, Veterinary Clinics)


  • FMCG
  • Nov 2025
  • VI0290
  • 115
  • Pdf PPt XLS
China Pet Products Market Report: Trends, Growth and Forecast (2025-2030)

China Pet Products Market Statistics and Insights, 2025

  1. Market Size Statistics
    1. Pet Products in China is estimated at $ 5.92 Billion.
    2. The market size is expected to grow to $ 7.08 Billion by 2030.
    3. Market to register a CAGR of around 3.03% during 2025-30.
  2. Product Shares
    1. Other Pet Products grabbed market share of 70%.
  3. Competition
    1. More than 20 companies are actively engaged in producing Pet Products in China.
    2. Top 5 companies acquired 5% of the market share.
    3. Guangzhou Huiyou Biotechnology Co Ltd, Guangdong Boyu Group Co Ltd, Guangdong Zhenhua Electric Appliance Co Ltd, Sunsun Group, Merial Animal Health (China) Co Ltd etc., are few of the top companies.
  4. Sales Channel
    1. Retail E-Commerce grabbed 55% of the market.

China Pet Products Market Outlook

China pet products industry is set to grow steadily from 2025 to 2030, driven by innovation, health consciousness, and increasing demand for high-quality and intelligent pet products. The industry, which stands at $5.92 billion currently, is projected to grow to $7.08 billion by 2030. The industry is being influenced by such trends as improved material in cat litter, intelligent toys, AI-enabled feeders, and growing demand for pet health, particularly for an ageing pet population.

Pet health is poised to be the fastest-growing category, spurred by pet owners who care about their health as well as advances such as probiotic supplements and odour-neutralising additives. Although the population growth of pets might slow down, demand for preventive care and tailored nutrition is increasing. Pet travel accessories are also emerging as a rising niche, driven by more pet-friendly transport and accommodation in China.

Retail e-commerce continues to be the leading sales channel, representing 55% of overall sales. Channels such as Tmall, JD, Douyin, and Kuaishou continue to grow through influencer marketing and same-day delivery capabilities. Pet shops and vet clinics are also gaining increased significance as consumers increasingly look for professional advice for specialised items.

The competitive market is very fragmented, with more than 20 operating firms, and the leaders have only 5% of the market share. Domestic brands are increasingly posing threats to multinational firms by innovating and offering competitive prices, especially in markets such as cat litter and other pet items.

China Pet Products Market Competative Analysis

China Pet Products Market Trend

The China pet product market is growing strongly through smart products. Automatic pet feeders, air purifiers, and intelligent pet toys are gaining popularity among pet owners. These provide convenience and better pet care via sophisticated technology, simplifying daily pet care and making it more convenient.

For instance, Pekit has launched an AI-powered litter box that features a wide-angle camera and health tracking capabilities. The technology identifies early indicators of digestive issues through urine testing. On the same note, HomeRun provides a smart Donut cat toy that engages with pets normally but in a random way during the day and goes into silent mode at night for comfort and play. These intelligent products are defining the future of pet care in China between 2025 and 2030.

China Pet Products Market Opportunity

The increasing passion among pet owners for experiences shared with their animals is likely to drive demand for pet travel over the next few years substantially. As more pet-friendly hotels and facilities come up, this trend is likely to redefine travel culture throughout the country. For example, from 8 April 2025, owners of pets will be able to book exclusive pet transfer services on high-speed trains, according to China Railway. The pets will be sent in kennel boxes that are designed with air circulation, humidity, and odour control, for a more comfortable ride.

This transition is poised to propel high growth in demand for pet accessories related to travel within 2025–30. Pet carrier boxes, carrier backpacks, and pet water bottles will register growing interest as more and more consumers look for safe and convenient travel modes for their pets. This offers a good chance for retailers and manufacturers in the pet products industry.

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Report Coverage Details
Market Forecast 2025-30
USD Value 2024 $ 5.92 Billion
USD Value 2030 $ 7.08 Billion
CAGR 2025-2030 3.03%
Largest Category Other Pet Products segment leads with 70% market share
Top Trends Rising Popularity of Smart Pet Products
Top Opportunities Growing Trend of Pet Travel to Drive Accessory Demand
Key Players Guangzhou Huiyou Biotechnology Co Ltd, Guangdong Boyu Group Co Ltd, Guangdong Zhenhua Electric Appliance Co Ltd, Sunsun Group, Merial Animal Health (China) Co Ltd, Pfizer Pharmaceuticals Ltd (China), Shanghai Chongxing Pet Product Co Ltd, Shenzhen Hongrui Biotechnology Co Ltd, Bayer Healthcare Co Ltd, ALC Inovators Inc and Others.
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China Pet Products Market Segmentation Analysis

China Pet Products Market Segment

By Sales Channel

  • Retail Offline
  • Retail E-Commerce
  • Veterinary Clinics

The largest market segment under the sales channel is retail e-commerce, which shared 55% of the market. The channel is likely to maintain its leadership position in China pet products market during 2025-2030 with the surge of online shopping and growing urbanisation. Dominant players Tmall and JD are still propelling the majority of sales, but new entrants Douyin, RedNote, and Kuaishou are quickly making inroads through pet influencers and live-stream promotions. O2O integration, including same-day delivery, is also assisting brands in establishing greater consumer loyalty.

Top Companies in China Pet Products Market

The top companies operating in the market include Guangzhou Huiyou Biotechnology Co Ltd, Guangdong Boyu Group Co Ltd, Guangdong Zhenhua Electric Appliance Co Ltd, Sunsun Group, Merial Animal Health (China) Co Ltd, Pfizer Pharmaceuticals Ltd (China), Shanghai Chongxing Pet Product Co Ltd, Shenzhen Hongrui Biotechnology Co Ltd, Bayer Healthcare Co Ltd, ALC Inovators Inc, etc., are the top players operating in the China Pet Products Market.

Frequently Asked Questions

   A. China Pet Products Market is anticipated to register a CAGR of approximately 3.03% during the forecast period.

   A. Market size of China Pet Products Market in 2024 was valued at around USD 5.92 Billion.

   A. Other Pet Products held the largest market share by value in China Pet Products Market in 2024.

   A. Growing Trend of Pet Travel to Drive Accessory Demand represents a significant growth opportunity for the China Pet Products Market.

   A. Rising Popularity of Smart Pet Products stands out as a prominent trend boosting the growth of the China Pet Products Market.

1.      Market Segmentation

1.1.   Research Scope

1.2.   Research Methodology

1.3.   Definitions and Assumptions

2.      Executive Summary

3.      China Pet Products Market Policies, Regulations, and Standards

4.      China Pet Products Market Dynamics

4.1.   Growth Factors

4.2.   Challenges

4.3.   Trends

4.4.   Opportunities

5.      China Pet Products Market Statistics, 2020-2030F

5.1.   Market Size & Growth Outlook

5.1.1.By Revenues in US$ Million

5.2.   Market Segmentation & Growth Outlook

5.2.1.By Product

5.2.1.1.   Cat Litter- Market Insights and Forecast 2020-2030, USD Million

5.2.1.2.   Pet Healthcare- Market Insights and Forecast 2020-2030, USD Million

5.2.1.2.1.    Flea/Tick Treatments- Market Insights and Forecast 2020-2030, USD Million

5.2.1.2.2.    Pet Dietary Supplements- Market Insights and Forecast 2020-2030, USD Million

5.2.1.2.3.    Worming Treatments- Market Insights and Forecast 2020-2030, USD Million

5.2.1.2.4.    Others- Market Insights and Forecast 2020-2030, USD Million

5.2.1.3.   Other Pet Products- Market Insights and Forecast 2020-2030, USD Million

5.2.1.3.1.    Beauty Products- Market Insights and Forecast 2020-2030, USD Million

5.2.1.3.2.    Accessories- Market Insights and Forecast 2020-2030, USD Million

5.2.1.3.3.    Others- Market Insights and Forecast 2020-2030, USD Million

5.2.2.By Sales Channel

5.2.2.1.   Retail Offline- Market Insights and Forecast 2020-2030, USD Million

5.2.2.2.   Retail E-Commerce- Market Insights and Forecast 2020-2030, USD Million

5.2.2.3.   Veterinary Clinics- Market Insights and Forecast 2020-2030, USD Million

5.2.3.By Competitors

5.2.3.1.   Competition Characteristics

5.2.3.2.   Market Share & Analysis

6.      China Cat Litter Products Market Statistics, 2020-2030F

6.1.   Market Size & Growth Outlook

6.1.1.By Revenues in US$ Million

6.2.   Market Segmentation & Growth Outlook

6.2.1.By Sales Channel- Market Insights and Forecast 2020-2030, USD Million

7.      China Pet Healthcare Market Statistics, 2020-2030F

7.1.   Market Size & Growth Outlook

7.1.1.By Revenues in US$ Million

7.2.   Market Segmentation & Growth Outlook

7.2.1.By Product- Market Insights and Forecast 2020-2030, USD Million

7.2.2.By Sales Channel- Market Insights and Forecast 2020-2030, USD Million

8.      China Other Pet Products Market Statistics, 2020-2030F

8.1.   Market Size & Growth Outlook

8.1.1.By Revenues in US$ Million

8.2.   Market Segmentation & Growth Outlook

8.2.1.By Product- Market Insights and Forecast 2020-2030, USD Million

8.2.2.By Sales Channel- Market Insights and Forecast 2020-2030, USD Million

9.      Competitive Outlook

9.1.   Company Profiles

9.1.1.Sunsun Group

9.1.1.1.   Business Description

9.1.1.2.   Product Portfolio

9.1.1.3.   Collaborations & Alliances

9.1.1.4.   Recent Developments

9.1.1.5.   Financial Details

9.1.1.6.   Others

9.1.2.Merial Animal Health (China) Co Ltd

9.1.2.1.   Business Description

9.1.2.2.   Product Portfolio

9.1.2.3.   Collaborations & Alliances

9.1.2.4.   Recent Developments

9.1.2.5.   Financial Details

9.1.2.6.   Others

9.1.3.Pfizer Pharmaceuticals Ltd (China)

9.1.3.1.   Business Description

9.1.3.2.   Product Portfolio

9.1.3.3.   Collaborations & Alliances

9.1.3.4.   Recent Developments

9.1.3.5.   Financial Details

9.1.3.6.   Others

9.1.4.Shanghai Chongxing Pet Product Co Ltd

9.1.4.1.   Business Description

9.1.4.2.   Product Portfolio

9.1.4.3.   Collaborations & Alliances

9.1.4.4.   Recent Developments

9.1.4.5.   Financial Details

9.1.4.6.   Others

9.1.5.Shenzhen Hongrui Biotechnology Co Ltd

9.1.5.1.   Business Description

9.1.5.2.   Product Portfolio

9.1.5.3.   Collaborations & Alliances

9.1.5.4.   Recent Developments

9.1.5.5.   Financial Details

9.1.5.6.   Others

9.1.6.Guangzhou Huiyou Biotechnology Co Ltd

9.1.6.1.   Business Description

9.1.6.2.   Product Portfolio

9.1.6.3.   Collaborations & Alliances

9.1.6.4.   Recent Developments

9.1.6.5.   Financial Details

9.1.6.6.   Others

9.1.7.Guangdong Boyu Group Co Ltd

9.1.7.1.   Business Description

9.1.7.2.   Product Portfolio

9.1.7.3.   Collaborations & Alliances

9.1.7.4.   Recent Developments

9.1.7.5.   Financial Details

9.1.7.6.   Others

9.1.8.Guangdong Zhenhua Electric Appliance Co Ltd

9.1.8.1.   Business Description

9.1.8.2.   Product Portfolio

9.1.8.3.   Collaborations & Alliances

9.1.8.4.   Recent Developments

9.1.8.5.   Financial Details

9.1.8.6.   Others

9.1.9.Bayer Healthcare Co Ltd

9.1.9.1.   Business Description

9.1.9.2.   Product Portfolio

9.1.9.3.   Collaborations & Alliances

9.1.9.4.   Recent Developments

9.1.9.5.   Financial Details

9.1.9.6.   Others

9.1.10.   ALC Inovators Inc

9.1.10.1.    Business Description

9.1.10.2.    Product Portfolio

9.1.10.3.    Collaborations & Alliances

9.1.10.4.    Recent Developments

9.1.10.5.    Financial Details

9.1.10.6.    Others

10.  Disclaimer

Segment Sub-Segment
By Product
  • Cat Litter
  • Pet Healthcare
    • Flea/Tick Treatments
    • Pet Dietary Supplements
    • Worming Treatments
    • Others
  • Other Pet Products
    • Beauty Products
    • Accessories
    • Others
By Sales Channel
  • Retail Offline
  • Retail E-Commerce
  • Veterinary Clinics

Research Methodology

This study followed a structured approach comprising four key phases to assess the size and scope of the electro-oxidation market. The process began with thorough secondary research to collect data on the target market, related markets, and broader industry context. These findings, along with preliminary assumptions and estimates, were then validated through extensive primary research involving industry experts from across the value chain. To calculate the overall market size, both top-down and bottom-up methodologies were employed. Finally, market segmentation and data triangulation techniques were applied to refine and validate segment-level estimations.

Secondary Research

The secondary research phase involved gathering data from a wide range of credible and published sources. This step helped in identifying industry trends, defining market segmentation, and understanding the market landscape and value chain.

Sources consulted during this phase included:

  • Company annual reports, investor presentations, and press releases
  • Industry white papers and certified publications
  • Trade directories and market-recognized databases
  • Articles from authoritative authors and reputable journals
  • Gold and silver standard websites

Secondary research was critical in mapping out the industry's value chain and monetary flow, identifying key market segments, understanding regional variations, and tracking significant industry developments.

Other key sources:

  • Financial disclosures
  • Industry associations and trade bodies
  • News outlets and business magazines
  • Academic journals and research studies
  • Paid industry databases

Primary Research

To validate secondary data and gain deeper market insights, primary research was conducted with key stakeholders across both the supply and demand sides of the market.

On the demand side, participants included decision-makers and influencers from end-user industries—such as CIOs, CTOs, and CSOs—who provided first-hand perspectives on market needs, product usage, and future expectations.

On the supply side, interviews were conducted with manufacturers, industry associations, and institutional participants to gather insights into current offerings, product pipelines, and market challenges.

Primary interviews provided critical inputs such as:

  • Market size and revenue data
  • Product and service breakdowns
  • Market forecasts
  • Regional and application-specific trends

Stakeholders consulted included:

  • Leading OEM and solution providers
  • Channel and distribution partners
  • End users across various applications
  • Independent consultants and industry specialists

Market Size Estimation and Data Triangulation

  • Identifying Key Market Participants (Secondary Research)
    • Goal: To identify the major players or companies in the target market. This typically involves using publicly available data sources such as industry reports, market research publications, and financial statements of companies.
    • Tools: Reports from firms like Gartner, Forrester, Euromonitor, Statista, IBISWorld, and others. Public financial statements, news articles, and press releases from top market players.
  • Extracting Earnings of Key Market Participants
    • Goal: To estimate the earnings generated from the product or service being analyzed. This step helps in understanding the revenue potential of each market player in a specific geography.
    • Methods: Earnings data can be gathered from:
      • Publicly available financial reports (for listed companies).
      • Interviews and primary data sources from professionals, such as Directors, VPs, SVPs, etc. This is especially useful for understanding more nuanced, internal data that isn't publicly disclosed.
      • Annual reports and investor presentations of key players.
  • Data Collation and Development of a Relevant Data Model
    • Goal: To collate inputs from both primary and secondary sources into a structured, data-driven model for market estimation. This model will incorporate key market KPIs and any independent variables relevant to the market.
    • Key KPIs: These could include:
      • Market size, growth rate, and demand drivers.
      • Industry-specific metrics like market share, average revenue per customer (ARPC), or average deal size.
      • External variables, such as economic growth rates, inflation rates, or commodity prices, that could affect the market.
    • Data Modeling: Based on this data, the market forecasts are developed for the next 5 years. A combination of trend analysis, scenario modeling, and statistical regression might be used to generate projections.
  • Scenario Analysis
    • Goal: To test different assumptions and validate how sensitive the market is to changes in key variables (e.g., market demand, regulatory changes, technological disruptions).
    • Types of Scenarios:
      • Base Case: Based on current assumptions and historical data.
      • Best-Case Scenario: Assuming favorable market conditions, regulatory environments, and technological advancements.
      • Worst-Case Scenario: Accounting for adverse factors, such as economic downturns, stricter regulations, or unexpected disruptions.

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