Market Insights

Belgium Cat Food Market

Food & Beverage

Belgium Cat Food Market Report: Trends, Growth and Forecast (2025-2030)

By Product (Wet Cat Food, Dry Cat Food, Treats and Mixers), By Nature (Organic, Conventional), By Ingredient (Animal Derivatives, Plant Derivatives), By Pricing (Economy, Mid-Priced, Premium), By Pet Type (Kitten/Pup, Adult, Senior), By Packaging (Pouches, Bags, Folding cartons, Tubs & Cups, Can, Bottles & jars), By Sales Channel (Retail Channels, Non-Retail channels)


  • Food & Beverage
  • Nov 2025
  • VI0138
  • 111
  • Pdf PPt XLS
Belgium Cat Food Market Report: Trends, Growth and Forecast (2025-2030)

Belgium Cat Food Market Statistics and Insights, 2025

  1. Market Size Statistics
    1. Cat Food in Belgium is estimated at $ 660 Million.
    2. The market size is expected to grow to $ 795 Million by 2030.
    3. Market to register a CAGR of around 3.15% during 2025-30.
  2. Product Shares
    1. Wet Cat Food grabbed market share of 45%.
    2. Wet Cat Food to witness a volume CAGR of around 2.2%.
  3. Competition
    1. More than 15 companies are actively engaged in producing Cat Food in Belgium.
    2. Top 5 companies acquired 70% of the market share.
    3. Delhaize 'Le Lion' SA, Etn Franz Colruyt NV, Vitakraft SA NV, Mars Belgium NV SA, Nestlé Purina PetCare SA NV etc., are few of the top companies.
  4. Sales Channel
    1. Retail Channels grabbed 90% of the market.

Belgium Cat Food Market Outlook

The Belgium cat food market will experience steady expansion in volume and value terms from 2025 to 2030. A steady cat population, secure pet-owner relationships, and rising demand for high-quality nutrition will be the drivers behind this growth. Premiumisation will continue to be a dominant force, with consumers favoring products that cater to digestion, dental care, and allergy management. Mixed feeding – the mixing of dry and wet food – is also becoming increasingly popular, driving repeat purchase and brand loyalty.

Premium wet cat food is poised to continue its strong momentum, driven by its perceived health value, natural ingredients, and better palatability. Premium dry cat food will be the fastest-growing, complementing wet food and providing functional benefits. With the price differential between mid-priced and premium products diminishing, premium choices are increasingly being selected by more consumers as it offers better value due to its nutritional and health benefits.

Distribution is changing as well, with supermarkets continuing to dominate sales. Yet pet shops, superstores, and the internet are all expanding strongly, fueled by their broader ranges of specialist, health-oriented, and natural products. Internet channels, backed by subscription and home delivery, are increasingly used, particularly among younger, urban shoppers.

Natural cat food will be a major driver of the premium segment. Minimally processed, grain-free, and allergen-friendly foods are more sought after by consumers. Transparent ingredient sourcing, sustainable packaging, and vet-formulated options will fuel brand trust and promote innovation in the coming years.

Belgium Cat Food Market Competative Analysis

Belgium Cat Food Market Growth Driver

Increased demand for allergen-free and natural formulation will be propelled by increasing awareness of dietary sensitivities, intolerances, and allergies. Belgium cat owners are increasingly aware of pet nutrition and look for products that meet specific health requirements.

This change in cat consumer behaviour is encouraging manufacturers to innovate some more. Numerous manufacturers are now emphasizing the use of quality ingredients, transparent sourcing, and the formulation with veterinary contribution. All these elements are anticipated to drive further demand for specialist, health-promoting cat food products during the forecast period.

Belgium Cat Food Market Trend

Natural cat food is poised to play a major role in existing value growth during the forecast period. Cat food companies traditionally emphasized palatability, yet the category is now seeing health-focused, minimally processed meals gain traction. This mirrors a larger consumer preference for natural nutrition, reflecting changing pet care values.

These brands, like Virbac's Veterinary HPM, are leading the charge with formulations that are artificial additives-free, grains-free, and carbohydrate-free. These formulas address targeted health benefits such as optimal skin and coat health, maintenance of healthy body weight, enhanced digestion, and joint care. These are the kinds of benefits that appeal to pet owners who care about health.

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Report Coverage Details
Market Forecast 2025-30
USD Value 2024 $ 660 Million
USD Value 2030 $ 795 Million
CAGR 2025-2030 3.15%
Largest Category Wet Cat Food segment leads with 45% market share
Top Drivers Health Awareness Among Cat Owners Supporting Demand
Top Trends Growing Shift Towards Natural and Minimally Processed Cat Food
Key Players Delhaize 'Le Lion' SA, Etn Franz Colruyt NV, Vitakraft SA NV, Mars Belgium NV SA, Nestlé Purina PetCare SA NV, Royal Canin Benelux, Hill's Pet Products Benelux NV/SA, Aniserco SA/NV, Maxi Zoo Belgium BVBA, Carrefour Belgium SA/NV and Others.
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Belgium Cat Food Market Segmentation Analysis

Belgium Cat Food Market Segment

The highest sales channel segment in terms of market share is retail channels, specifically supermarkets, in the Belgium Cat Food Market in 2025. The majority of cat owners like to purchase cat food as part of their regular shopping for groceries, and hence supermarkets are easily accessible and convenient for them. Supermarkets provide value prices, frequent promotions, and extensive product offerings at various price levels. Delhaize, for example, is growing premium cat food sales through exclusive brand agreements through platforms such as RangeMe.

Nevertheless, while their extent is impressive, supermarkets are progressively losing some market share to specialist retailers. These stores offer a wider range of premium, health-orientated, and niche cat foods such as fresh, frozen, and raw foods. Pet stores and superstores also offer the added benefit of personalized advice through qualified personnel, which aids in achieving particular dietary or health-based needs. Companies like Tom & Co. are improving customer loyalty by combining in-store knowledge with convenient repeat purchase facilities online.

Top Companies in Belgium Cat Food Market

The top companies operating in the market include Delhaize 'Le Lion' SA, Etn Franz Colruyt NV, Vitakraft SA NV, Mars Belgium NV SA, Nestlé Purina PetCare SA NV, Royal Canin Benelux, Hill's Pet Products Benelux NV/SA, Aniserco SA/NV, Maxi Zoo Belgium BVBA, Carrefour Belgium SA/NV, etc., are the top players operating in the Belgium Cat Food Market.

Frequently Asked Questions

   A. Belgium Cat Food Market is expected to grow at a compound annual growth rate (CAGR) of around 3.15% over the forecast period.

   A. Belgium Cat Food Market size was valued at around $ 660 Million in 2024.

   A. Health Awareness Among Cat Owners Supporting Demand are driving the Cat Food in Belgium.

   A. Wet Cat Food grabbed highest market share in terms of value in Belgium in 2024.

   A. Growing Shift Towards Natural and Minimally Processed Cat Food is a major trend fueling the growth of Belgium Cat Food Market.

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1.      Market Segmentation

1.1.   Research Scope

1.2.   Research Methodology

1.3.   Definitions and Assumptions

2.      Executive Summary

3.      Belgium Cat Food Market Policies, Regulations, and Standards

4.      Belgium Cat Food Market Dynamics

4.1.   Growth Factors

4.2.   Challenges

4.3.   Trends

4.4.   Opportunities

5.      Belgium Cat Food Market Statistics, 2020-2030F

5.1.   Market Size & Growth Outlook

5.1.1.By Revenues in US$ Million

5.1.2.By Quantity Sold in Kilo Tons

5.2.   Market Segmentation & Growth Outlook

5.2.1.By Product

5.2.1.1.   Wet Cat Food- Market Insights and Forecast 2020-2030, USD Million

5.2.1.2.   Dry Cat Food- Market Insights and Forecast 2020-2030, USD Million

5.2.1.3.   Treats and Mixers- Market Insights and Forecast 2020-2030, USD Million

5.2.2.By Nature

5.2.2.1.   Organic- Market Insights and Forecast 2020-2030, USD Million

5.2.2.2.   Conventional- Market Insights and Forecast 2020-2030, USD Million

5.2.3.By Ingredient

5.2.3.1.   Animal Derivatives- Market Insights and Forecast 2020-2030, USD Million

5.2.3.2.   Plant Derivatives- Market Insights and Forecast 2020-2030, USD Million

5.2.4.By Pricing

5.2.4.1.   Economy- Market Insights and Forecast 2020-2030, USD Million

5.2.4.2.   Mid-Priced- Market Insights and Forecast 2020-2030, USD Million

5.2.4.3.   Premium- Market Insights and Forecast 2020-2030, USD Million

5.2.5.By Pet Type

5.2.5.1.   Kitten/Pup- Market Insights and Forecast 2020-2030, USD Million

5.2.5.2.   Adult- Market Insights and Forecast 2020-2030, USD Million

5.2.5.3.   Senior- Market Insights and Forecast 2020-2030, USD Million

5.2.6.By Packaging

5.2.6.1.   Pouches- Market Insights and Forecast 2020-2030, USD Million

5.2.6.2.   Bags- Market Insights and Forecast 2020-2030, USD Million

5.2.6.3.   Folding cartons- Market Insights and Forecast 2020-2030, USD Million

5.2.6.4.   Tubs & Cups- Market Insights and Forecast 2020-2030, USD Million

5.2.6.5.   Can- Market Insights and Forecast 2020-2030, USD Million

5.2.6.6.   Bottles & jars- Market Insights and Forecast 2020-2030, USD Million

5.2.7.By Sales Channel

5.2.7.1.   Retail Channels- Market Insights and Forecast 2020-2030, USD Million

5.2.7.1.1.    Retail Offline- Market Insights and Forecast 2020-2030, USD Million

5.2.7.1.2.    Retail Online- Market Insights and Forecast 2020-2030, USD Million

5.2.7.2.   Non-Retail channels- Market Insights and Forecast 2020-2030, USD Million

5.2.7.2.1.    Veterinary clinics- Market Insights and Forecast 2020-2030, USD Million

5.2.8.By Competitors

5.2.8.1.   Competition Characteristics

5.2.8.2.   Market Share & Analysis

6.      Belgium Wet Cat Food Market Statistics, 2020-2030F

6.1.   Market Size & Growth Outlook

6.1.1.By Revenues in US$ Million

6.1.2.By Quantity Sold in Kilo Tons

6.2.   Market Segmentation & Growth Outlook

6.2.1.By Nature- Market Insights and Forecast 2020-2030, USD Million

6.2.2.By Ingredient- Market Insights and Forecast 2020-2030, USD Million

6.2.3.By Pricing- Market Insights and Forecast 2020-2030, USD Million

6.2.4.By Pet Type- Market Insights and Forecast 2020-2030, USD Million

6.2.5.By Packaging- Market Insights and Forecast 2020-2030, USD Million

6.2.6.By Distribution Channel- Market Insights and Forecast 2020-2030, USD Million

7.      Belgium Dry Cat Food Market Statistics, 2020-2030F

7.1.   Market Size & Growth Outlook

7.1.1.By Revenues in US$ Million

7.1.2.By Quantity Sold in Kilo Tons

7.2.   Market Segmentation & Growth Outlook

7.2.1.By Nature- Market Insights and Forecast 2020-2030, USD Million

7.2.2.By Ingredient- Market Insights and Forecast 2020-2030, USD Million

7.2.3.By Pricing- Market Insights and Forecast 2020-2030, USD Million

7.2.4.By Pet Type- Market Insights and Forecast 2020-2030, USD Million

7.2.5.By Packaging- Market Insights and Forecast 2020-2030, USD Million

7.2.6.By Distribution Channel- Market Insights and Forecast 2020-2030, USD Million

8.      Belgium Treat and Mixer Cat Food Market Statistics, 2020-2030F

8.1.   Market Size & Growth Outlook

8.1.1.By Revenues in US$ Million

8.1.2.By Quantity Sold in Kilo Tons

8.2.   Market Segmentation & Growth Outlook

8.2.1.By Nature- Market Insights and Forecast 2020-2030, USD Million

8.2.2.By Ingredient- Market Insights and Forecast 2020-2030, USD Million

8.2.3.By Pricing- Market Insights and Forecast 2020-2030, USD Million

8.2.4.By Pet Type- Market Insights and Forecast 2020-2030, USD Million

8.2.5.By Packaging- Market Insights and Forecast 2020-2030, USD Million

8.2.6.By Distribution Channel- Market Insights and Forecast 2020-2030, USD Million

9.      Competitive Outlook

9.1.   Company Profiles

9.1.1.Mars Belgium NV SA

9.1.1.1.   Business Description

9.1.1.2.   Product Portfolio

9.1.1.3.   Collaborations & Alliances

9.1.1.4.   Recent Developments

9.1.1.5.   Financial Details

9.1.1.6.   Others

9.1.2.Nestlé Purina PetCare SA NV

9.1.2.1.   Business Description

9.1.2.2.   Product Portfolio

9.1.2.3.   Collaborations & Alliances

9.1.2.4.   Recent Developments

9.1.2.5.   Financial Details

9.1.2.6.   Others

9.1.3.Royal Canin Benelux

9.1.3.1.   Business Description

9.1.3.2.   Product Portfolio

9.1.3.3.   Collaborations & Alliances

9.1.3.4.   Recent Developments

9.1.3.5.   Financial Details

9.1.3.6.   Others

9.1.4.Hill's Pet Products Benelux NV/SA

9.1.4.1.   Business Description

9.1.4.2.   Product Portfolio

9.1.4.3.   Collaborations & Alliances

9.1.4.4.   Recent Developments

9.1.4.5.   Financial Details

9.1.4.6.   Others

9.1.5.Aniserco SA/NV

9.1.5.1.   Business Description

9.1.5.2.   Product Portfolio

9.1.5.3.   Collaborations & Alliances

9.1.5.4.   Recent Developments

9.1.5.5.   Financial Details

9.1.5.6.   Others

9.1.6.Delhaize 'Le Lion' SA

9.1.6.1.   Business Description

9.1.6.2.   Product Portfolio

9.1.6.3.   Collaborations & Alliances

9.1.6.4.   Recent Developments

9.1.6.5.   Financial Details

9.1.6.6.   Others

9.1.7.Etn Franz Colruyt NV

9.1.7.1.   Business Description

9.1.7.2.   Product Portfolio

9.1.7.3.   Collaborations & Alliances

9.1.7.4.   Recent Developments

9.1.7.5.   Financial Details

9.1.7.6.   Others

9.1.8.Vitakraft SA NV

9.1.8.1.   Business Description

9.1.8.2.   Product Portfolio

9.1.8.3.   Collaborations & Alliances

9.1.8.4.   Recent Developments

9.1.8.5.   Financial Details

9.1.8.6.   Others

9.1.9.Maxi Zoo Belgium BVBA

9.1.9.1.   Business Description

9.1.9.2.   Product Portfolio

9.1.9.3.   Collaborations & Alliances

9.1.9.4.   Recent Developments

9.1.9.5.   Financial Details

9.1.9.6.   Others

9.1.10.   Carrefour Belgium SA/NV

9.1.10.1.    Business Description

9.1.10.2.    Product Portfolio

9.1.10.3.    Collaborations & Alliances

9.1.10.4.    Recent Developments

9.1.10.5.    Financial Details

9.1.10.6.    Others

10.  Disclaimer

Segment Sub-Segment
By Product
  • Wet Cat Food
  • Dry Cat Food
  • Treats and Mixers
By Nature
  • Organic
  • Conventional
By Ingredient
  • Animal Derivatives
  • Plant Derivatives
By Pricing
  • Economy
  • Mid-Priced
  • Premium
By Pet Type
  • Kitten/Pup
  • Adult
  • Senior
By Packaging
  • Pouches
  • Bags
  • Folding cartons
  • Tubs & Cups
  • Can
  • Bottles & jars
By Sales Channel
  • Retail Channels
  • Non-Retail channels

Research Methodology

This study followed a structured approach comprising four key phases to assess the size and scope of the electro-oxidation market. The process began with thorough secondary research to collect data on the target market, related markets, and broader industry context. These findings, along with preliminary assumptions and estimates, were then validated through extensive primary research involving industry experts from across the value chain. To calculate the overall market size, both top-down and bottom-up methodologies were employed. Finally, market segmentation and data triangulation techniques were applied to refine and validate segment-level estimations.

Secondary Research

The secondary research phase involved gathering data from a wide range of credible and published sources. This step helped in identifying industry trends, defining market segmentation, and understanding the market landscape and value chain.

Sources consulted during this phase included:

  • Company annual reports, investor presentations, and press releases
  • Industry white papers and certified publications
  • Trade directories and market-recognized databases
  • Articles from authoritative authors and reputable journals
  • Gold and silver standard websites

Secondary research was critical in mapping out the industry's value chain and monetary flow, identifying key market segments, understanding regional variations, and tracking significant industry developments.

Other key sources:

  • Financial disclosures
  • Industry associations and trade bodies
  • News outlets and business magazines
  • Academic journals and research studies
  • Paid industry databases

Primary Research

To validate secondary data and gain deeper market insights, primary research was conducted with key stakeholders across both the supply and demand sides of the market.

On the demand side, participants included decision-makers and influencers from end-user industries—such as CIOs, CTOs, and CSOs—who provided first-hand perspectives on market needs, product usage, and future expectations.

On the supply side, interviews were conducted with manufacturers, industry associations, and institutional participants to gather insights into current offerings, product pipelines, and market challenges.

Primary interviews provided critical inputs such as:

  • Market size and revenue data
  • Product and service breakdowns
  • Market forecasts
  • Regional and application-specific trends

Stakeholders consulted included:

  • Leading OEM and solution providers
  • Channel and distribution partners
  • End users across various applications
  • Independent consultants and industry specialists

Market Size Estimation and Data Triangulation

  • Identifying Key Market Participants (Secondary Research)
    • Goal: To identify the major players or companies in the target market. This typically involves using publicly available data sources such as industry reports, market research publications, and financial statements of companies.
    • Tools: Reports from firms like Gartner, Forrester, Euromonitor, Statista, IBISWorld, and others. Public financial statements, news articles, and press releases from top market players.
  • Extracting Earnings of Key Market Participants
    • Goal: To estimate the earnings generated from the product or service being analyzed. This step helps in understanding the revenue potential of each market player in a specific geography.
    • Methods: Earnings data can be gathered from:
      • Publicly available financial reports (for listed companies).
      • Interviews and primary data sources from professionals, such as Directors, VPs, SVPs, etc. This is especially useful for understanding more nuanced, internal data that isn't publicly disclosed.
      • Annual reports and investor presentations of key players.
  • Data Collation and Development of a Relevant Data Model
    • Goal: To collate inputs from both primary and secondary sources into a structured, data-driven model for market estimation. This model will incorporate key market KPIs and any independent variables relevant to the market.
    • Key KPIs: These could include:
      • Market size, growth rate, and demand drivers.
      • Industry-specific metrics like market share, average revenue per customer (ARPC), or average deal size.
      • External variables, such as economic growth rates, inflation rates, or commodity prices, that could affect the market.
    • Data Modeling: Based on this data, the market forecasts are developed for the next 5 years. A combination of trend analysis, scenario modeling, and statistical regression might be used to generate projections.
  • Scenario Analysis
    • Goal: To test different assumptions and validate how sensitive the market is to changes in key variables (e.g., market demand, regulatory changes, technological disruptions).
    • Types of Scenarios:
      • Base Case: Based on current assumptions and historical data.
      • Best-Case Scenario: Assuming favorable market conditions, regulatory environments, and technological advancements.
      • Worst-Case Scenario: Accounting for adverse factors, such as economic downturns, stricter regulations, or unexpected disruptions.

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